Entertainment Industry Economics : A Guide for Financial Analysis
The entertainment industry is one of the largest sectors of the U.S. economy and is in fact becoming one of the most prominent globally as well, in movies, music, television programming, advertising, broadcasting, cable, casino gambling and wagering, publishing performing arts, sports, theme parks, toys and games. The eighth edition of Entertainment Industry Economics differs from its predecessors by inclusion of a new section on the legal aspects and limitations common to all such 'experience' industries, reference to the emerging field of the psychology of entertainment, partial restructuring and expansion of the music chapter, enhancement of the section on advertising, and broadening of the coverage in the gaming and wagering chapter. The result is a comprehensive, up-to-date reference guide on the economics, financing, production and marketing of entertainment in the United States and overseas, that will interest investors, business executives, accountants, lawyers and arts administrators.
- Electronic book text | 680 pages
- 08 Mar 2011
- CAMBRIDGE UNIVERSITY PRESS
- Cambridge University Press (Virtual Publishing)
- Cambridge, United Kingdom
- 8th Revised edition
- 96 b/w illus. 73 tables
About Harold L. Vogel
Harold L. Vogel is author of Financial Market Bubbles and Crashes (Cambridge University Press, 2010) and Travel Industry Economics: A Guide for Financial Analysis (Cambridge University Press, 2001), the latter of which is a companion volume to this textbook. He was senior entertainment industry analyst at Merrill Lynch and Co. for 17 years and was ranked as top entertainment industry analyst for 10 years by Institutional Investor magazine. Mr Vogel frequently writes and speaks on investment topics related to entertainment and media, leisure and travel and currently heads an independent investment and consulting firm in New York City.
Table of contents
Part I. Introduction: 1. Economic perspectives; 2. Basic elements; Part II. Media-Dependent Entertainment: 3. Movie macroeconomics; 4. Making and marketing movies; 5. Financial accounting in movies and television; 6. Music; 7. Broadcasting; 8. Cable; 9. Publishing; 10. Toys and games; Part III. Live Entertainment: 11. Gaming and wagering; 12. Sports; 13. Performing arts and culture; 14. Amusement/theme parks; Part IV. Roundup: 15. Performance and policy; Appendix A. Sources of information; Appendix B. Major games of chance; Appendix C. Supplementary data.