Effective Strategic Planning for Competitive Advantage

Effective Strategic Planning for Competitive Advantage : Ten Steps for Technical Professions

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Description

Effective Strategic planning is one of the most important steps a company needs to take in order to have a competitive advantage in today's marketplace. Effective Strategic Planning for Competitive Advantage: Ten Steps for Technical Professionals presents the reader with a ten-step model that represents a comprehensive effective approach to strategic planning.show more

Product details

  • Paperback | 224 pages
  • 172.7 x 228.6 x 15.2mm | 317.52g
  • Pearson Education (US)
  • Prentice Hall
  • Upper Saddle River, United States
  • English
  • 013048525X
  • 9780130485250

Table of contents

Introduction: Effective Strategic Planning - A Ten Step Model Step 1: Understand the Concepts of Competition and Competitive Advantage Step 2: Understand the Concept of Value as it Relates to Competitive Advantage Step 3: Know the Rationale for Strategic Planning Step 4: Understand the Strategic Planning Process Step 5: Collect, Organize, and Analyze Data Step 6: Make Informed Predictions Step 7: Adopt a Strategic Emphasis and Competitive Strategy Step 8: Write the Strategic Plan Step 9: Execute the Strategic Plan Step 10: Understand How a Strategic Plan Comes Together From Start to Completionshow more

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