The Design of Everyday Things
First, businesses discovered quality as a key competitive edge; next came science. Now, Donald A. Norman, former Director of the Institute for Cognitive Science at the University of California, reveals how smart design is the new frontier. The Design of Everyday Things is a powerful primer on how-and why-some products satisfy customers while others only frustrate them.
- 140 x 164 x 28mm | 222.26g
- 30 Aug 2011
- Tantor Media, Inc
- Old Saybrook, CT, United States
- Unabridged edition
About Donald A. Norman
Donald A. Norman is the Breed Professor of Design at Northwestern University and the author of "Emotional Design" and "The Design of Future Things." A veteran of stage and screen, Peter Berkrot held feature roles in "Caddyshack" and Showtime's "Brotherhood," and his audiobooks include "The Woods" by Harlan Coben and "Country Driving" by Peter Hessler. "Library Journal" described Peter's narration of "When the Whistle Blows" by Fran Cannon Slayton as "a brilliant job of personalizing each of the men in Jimmy's life."