Design Basics

Design Basics

3.73 (267 ratings by Goodreads)
  • Paperback
By (author)  , Revised by 

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An introduction to two-dimensional design. Its structure should allow lecturers to use the text in various sequences. Each design concept is presented in a full two-page spread and visual examples from many periods and cultures are provided for all principles of design, meaning the text should be practical and easy for students to refer to while they work. Increased representation of cultural diversity in this edition emphasizes the universal application of design principles and examples from nature and popular culture seek to promote "design awareness" in the student's environment.
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Product details

  • Paperback | 288 pages
  • 213.36 x 271.78 x 15.24mm | 816.46g
  • Wadsworth Publishing Co Inc
  • Belmont, CA, United States
  • Revised
  • 5th Revised edition
  • illustrations (some colour)
  • 0155083775
  • 9780155083776

Table of contents

I Design principles: design process; unity; emphasis/focal point; scale/proportion; balance; rhythm. II Design elements: line; shape/volume; texture; illusion of space; illusion of motion; value; colour.
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Rating details

267 ratings
3.73 out of 5 stars
5 28% (75)
4 32% (86)
3 29% (78)
2 6% (16)
1 4% (12)
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