Creating Web Graphics, Audio and Video

Creating Web Graphics, Audio and Video

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Now, there's a hands-on, process-oriented tutorial for everyone who needs to create and deliver powerful Web streaming media, animation, or graphics. Even if you have little or no Web media experience, this book's hands-on exercises are designed to help you discover the true power of Adobe Premiere, AfterEffects, and Photoshop -- quickly. Creating Web Graphics, Audio & Video offers realistic guidance on all three aspects of delivering great Web multimedia and graphics: creative, technical, and business. This book offers a step-by-step roadmap for creating media and graphics that cut through the clutter -- and achieve your business goals. It introduces real-world processes and workflows, while helping you master specific skills related to Web audio and video production, media preparation, Web color, graphics, and much more. A companion Web site contains, bonus self-review questions, and many other added-value more

Product details

  • Paperback | 624 pages
  • 178.8 x 233.7 x 41.9mm | 1,161.21g
  • Pearson Education Limited
  • Prentice-Hall
  • Harlow, United Kingdom
  • English
  • 0130865907
  • 9780130865908

Table of contents

(NOTE: Each chapter concludes with Test Your Thinking.) Introduction. About the Authors. 1. Macintosh, Windows, and Photoshop. The Photoshop Interface. Photoshop on the Windows PC and the Macintosh. Setting Up and Getting Started. 2. Working with Selections. The Marquee Tools. The Lasso Tools. Moving, Rotating, and Transforming Selections. The Magic Wand Tool. 3. Working with Layers. Layers and Their Palette. Image Modes in Layers. Grouping and Reordering Layers. 4. Painting and Editing. Pencil, Color Picker, and Line Tools. Paintbrush, Airbrush, Eraser, and Custom Brushes. Color from the Bucket, the Eyedropper, and the Gradient. Photoshop's Photographic Tools. 5. Alpha Channels and Masks. Masking. Saving a Mask in a Channel. Creating a Clipping Group. Type, Type Layer, and Type Masks. 6. The Pen Tool Experience. The Pen Tools. Paths and Anchor Points. The Pen as a Selection Tool. 7. Creating Special Effects. Sharpen Filters. Blur Filters. Noise Filters. Filters That Distort. Fascinating Image Filters. Other Filters and Their Use. 8. Color Overview. Additive versus Subtractive Color. How Photoshop Stores Color in Channels. 9. Browser-Safe and Hybrid Color. Web-Safe Colors. Color Limitations. 10. Web File Formats. Saving an Image as a JPEG File. Saving an Image as a GIF File. Saving for the Web in Additional Applications. 11. Building Buttons and Backgrounds. Creating Web Buttons. Sliced Images and Rollovers. Background Images. 12. HTML Color Techniques. Specifying Colors in HTML. Images and Background. 13. The Animated GIF. Creating Animated GIFs. Creating Animated GIF Banners. 14. Multimedia, the Internet, and the Browser. Multimedia Issues. Internet Issues. Browser Issues. 15. Audio on the Web. Where to Find Web Audio. Web Audio Players and Formats. MP3 and Its Controversies. Voice on the Web. 16. Audio Production. Audio Editing. Sound Editing in Adobe Premiere. Encoding Files. Audio Design and Production Issues. 17. Video on the Web. The Television Studio. Film Shots. Streaming Video Web Sites. 18. Video Production. Video Editing with Adobe Premiere. Compositing in Adobe after Effects. Some Other Desktop Video Tools. 19. Animation, Interactivity, and 3D. Animation Design. Macromedia Director and Shockwave. 3D Graphics Issues. VRML and Web3D. 20. Collaborative Technologies and the Future. Collaboration and Community. Future Design Tools. Future Technology, Ubiquity, and Social Issues. Appendix A: Answers to Self-Review Questions. Appendix B: Resources for Web Designers. Bibliography. more

About Mike Mosher

MICHAEL R. MOSHER has 17 years' experience designing graphics, animation, and on-screen interfaces for interactive media, on behalf of employers and clients such as Apple Computer, IBM, Cisco Systems, and Adaptec. Currently an Assistant Professor of Art/Communication Multimedia at Saginaw Valley State University in Michigan, he has taught in the Art Department, Inter-Arts Center, and Multimedia Studies Program at San Francisco State University, and at the University of San Francisco's Information Systems Management Program. ROGER P. SHEPARD, JR., founder of Digirati Studios, a Web development, design, and training firm, is also an instructor for the WebMaster and Graphic Design/Web curricula at both Clark University's Computer Career Institute and Northeastern University's State of the Art Program. He is an Adobe Certified Expert in more