Contemporary Economics

Contemporary Economics : An Applications Approach

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The new updated edition of this popular text will make economics come alive for beginning students and non-economics majors. Designed specifically for survey courses, it combines a clear and concise presentation of basic micro- and macroeconomy theory with an abundance of contemporary applications. The author provides just enough theoretical tools to give students a grounding in the subject without duplicating the coverage offered in the next level Principles of Economics courses. Each chapter introduces specific economic theories, and demonstrates their applications through real-world examples that will resonate with students, such as I-Pods, Wal-Mart, Wendy's and Schwinn bicycles. This edition includes all-new global coverage, and shows students how economic theories apply internationally in markets such as the European Union. Chapters open with illustrative vignettes, and include "Consumer Economics in Action" boxes, Key Terms and Concepts checklists, Study Questions and Problems, and Self-Tests.
An online Instructor's Manual and test bank is available for professors who adopt the text, and a separate Study Guide to the 5th Edition is also available for classroom adoption or individual student purchase.
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Product details

  • Paperback | 464 pages
  • 203.2 x 243.84 x 10.16mm | 907.18g
  • London, United Kingdom
  • English
  • New edition
  • 5th New edition
  • tables, figures, study questions, bibliographic references, glossary, index, online instructor's manual, test bank
  • 0765620847
  • 9780765620842

Table of contents

Preface; Part I. Introduction; 1. Scarcity and Choice; Part II. The Microeconomy; 2. Market Transactions - Demand and Supply Analysis; 3. Demand and Supply Applications; 4. Production and the Costs of Production; 5. Competition and Monopoly-Virtues and Vices; 7. Labor Market Issues; 8. Government and Markets; Part III. The Macroeconomy; 9. The Mixed Economy of the United States; 10. Gross Domestic Product and Economic Growth; 11. The Business Cycle, Unemployment, and Inflation; 12. Macroeconomic Instability - Aggregate Demand and Aggregate Supply; 13. Fiscal Policy and the Federal Budget; 14. Money and the Banking System; 15. The Federal Reserve and Monetary Policy; Part IV. The International Economy; 16. The United States and the Global Economy; 17. International Finance; 18. Economic Systems and the Developing Countries; Glossary; Index; About the Author.
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16 ratings
3.56 out of 5 stars
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4 44% (7)
3 50% (8)
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