Comportamiento Del Consumidor

Comportamiento Del Consumidor

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Description

Este texto se centra en como y por que los consumidores toman decisiones especificas y se comportan de cierta forma, lo que atrapa su atencion y que los hace ser leales. Para responder estas interrogantes se analizan las caracteristicas individuales y gru.show more

Product details

  • Paperback | 592 pages
  • 208.3 x 266.7 x 27.9mm | 1,179.35g
  • Cengage Learning Editores S.A. de C.V.
  • Mexico City, Mexico
  • Spanish
  • Revised
  • 9th Revised edition
  • 9706861874
  • 9789706861870

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