A Complaint Is a Gift, Second Edition : Recovering Customer Loyalty When Things Go Wrong
Using numerous real-life examples, A Complaint Is a Gift shows precisely how to handle complaints in a way that brings benefit to your organization and satisfaction to your customers--even when you have to say no. The second edition features two brand-new chapters on receiving and responding to complaints on the Internet; a new section on how to deal with and take advantage of complaints that are directed at your personally; and, turning the tables, a section on how you can complain constructively and effectively. And throughout, the text has been heavily revised, with a wealth of new examples, tools, and strategies.
- 157 x 168 x 30mm | 318g
- 01 Jul 2009
- Blackstone Audiobooks