Competitive Destination
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Competitive Destination : A Sustainable Tourism Perspective

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Description

This book provides a framework for understanding the complex and multifaceted nature of the factors that affect destination competitiveness. It offers guidance on how to create successful destinations by developing and presenting a conceptual model of destination competitiveness that recognizes the importance of sustainability for long-term success. The book presents a strong theoretical background for managerial decision-making, giving destination managers a range of tools with which to analyse and increase the competitiveness of their areas.
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Product details

  • Paperback | 304 pages
  • 172 x 244 x 15.75mm | 644.1g
  • Wallingford, United Kingdom
  • English
  • New ed
  • black & white illustrations, black & white tables, figures
  • 184593010X
  • 9781845930103
  • 418,045

Table of contents

1: The Evolving Nature of Competition and Sustainability
a: Destination Competitiveness: Its Nature and Its Evolution
b: Components of the Competitive Universe
c: The Dimensions of Tourism Competitiveness
d: Economic Competitiveness
e: Political Competitiveness
f: The Renaissance of the City-State
g: Socio-Cultural Competitiveness
h: Technological Competitiveness
j: Environmental Competitiveness
k: Some General observations on how the Competitive Environment is evolving
l: The Evolution of Travel Experience Demanded
m: Demographics are Redefining the Foundations of Competitiveness
n: Crisis and Renewal are Being Forced Upon Destinations as a Strategy forCompetitiveness
Part I: The Competitive Tourism Destination
1.1: The Competitive Destination
1.2: Competitiveness: Theoretical and Managerial Dimensions
1.3: What is This Thing Called Competitiveness?
1.4: A Framework for Understanding Competition
1.5: Competitiveness in the Service Sector
1.6: The Nature of Comparative and Competitive Advantage in Tourism
1.7: Linking Destination Competitiveness to Performance
1.8: Tourism Markets
1.9: Target Market Strategy
1.10: Destination Performance
1.11: Summarizing the Steps to Destination Success
1.12: The Philosophy of Sustainable Competitiveness for Tourism Destination Development
1.13: Charting the Destination's Sustainable Course: Crafting a Vision and Establishing Goals
1.14: Tourism Planning in the Context of Overall Social and Economic Development
1.15: Allocating Resources: Tourism's Share
Part II: The Sustainable Tourism Destination
2.1: The Birth and Evolution of Sustainable Tourism
2.2: Sustainable Tourism: a Comprehensive Examination
2.3: The Parallel Emergence of Ecotourism
2.4: WTO and Ecotourism
2.5: Some Concluding Observations
2.6: Managing Tourism from an ST Perspective
2.7: Ecological Sustainability
2.8: Economic Sustainability
2.9: Socio-Cultural Sustainability
2.10: Political Sustainability
2.11: Achieving Sustainable Tourism
2.12: Creating and Managing a Sustainable/Ecotourism Destination
2.13: In Conclusion
Part II: A Model of Destination Competitiveness
3.1: The Origins of a Conceptual Model
3.2: An Overview of the Model
3.3: The Global (Macro) Environment
3.4: The Competitive (Micro) Environment
3.5: Core Resources and Attractors
3.6: Supporting Factors and Resources
3.7: Destination Policy, Planning and Development
3.8: Destination Management
3.9: Qualifying and Amplifying Determinants
Part IV: The Macro Environment: Global Forces Shaping World Tourism
4.1: Global Forces: An Onion Skin Taxonomy
4.2: The Outer Layer
4.3: The Intermediate Layer
4.4: The Inner Layer
4.5: The Interdependence of Global Forces
4.6: Analyzing and Understanding Global Forces
4.7: Global Forces and Tourism Demand
4.8: Global Forces and Tourism Supply
4.9: Assessing the Impact of Global Forces on Destination Performance
4.10: Global Forces and Destination Policy
4.11: Global Forces and Destination Management
4.12: Global Forces and Destination Organization
Part V: The Competitive (Micro) Environment: The Destination and the Tourism System
5.1: Suppliers
5.2: Tourism and Hospitality Enterprises
5.3: Marketing Intermediaries and Facilitators: the Industry's Lubricants
5.4: Customers: The Ultimate Driving Force
5.5: Related and Supporting Industries
5.6: Destination Management Organisations
5.7: Publics: Stakeholders and Watchdogs
5.8: The Destination: Internal Environment and Modus Operandi
5.9: Other Competing Destinations
5.10: The Tourism System: Integrative Impacts
Part VI: Core Resources and Attractors: The Essence of Destination Appeal
6.1: Destination Physiography and Climate: the Natural Edge
6.2: Destination Culture: the Lure of Human Distinctiveness
6.3: The Elements of Culture
6.4: What is Culture?
6.5: Major Dimensions of Cultural Attractiveness
6.6: Forms of Culture
6.7: Culture and Consumption
6.8: Activities: The Nike 'JUST DO IT' Mentality of Travellers
6.9: Special Events: in Search of the Stroke of Genius That Creates Destination Uniqueness
6.10: From Local Insight & Entrepreneurship
6.11: Entertainment - the Show Must Go On!
6.12: Developing and Managing 'Entertainment Tourism'
6.13: Tourism Superstructure: 'If you build it, they will come!'
6.14: Market Ties: the Ties that Bind
6.15: Personal Ties
6.16: Organizational/Professional Ties
Part VII: Supporting Factors and Resources: Elements Which Enhance Destination Appeal
7.1: Infrastructure: Providing a Foundation for Successful Tourism
7.2: Accessibility: Addressing the Curse or Blessing of Location
7.3: Facilitating Resources: Human, Knowledge, and Financial Capital
7.4: Hospitality: Resident Attitudes Towards Tourists and Tourism
7.5: Enterprise: the Generation of Human Energy
7.6: Political Will: is Tourism Part of the Political Landscape?
Part VIII: Destination Policy, Planning and Development
8.1: The Nature of Tourism Policy, Planning, and Development
8.2: Distinguishing Between 'Destination Policy Planning and Development' (DPPD) andDestination Management (DM)
8.3: Tourism Policy: a Definition
8.4: Why is Tourism Policy Important?
8.5: Areas Addressed by Tourism Policy
8.6: Types and Levels of 'Tourism Destinations'
8.7: Tourism Policy: Context, Structure, Content, and Process
8.8: The Context of Tourism Policy
8.9: The Components of Tourism Policy
8.10: Destination Positioning/Branding
8.11: Destination Development
8.12: Destination Audit
8.13: Relating Policy to Strategy and the Development Process
8.14: Supply Development Strategies
8.15: Demand Development (Marketing) Strategies
8.16: Organizational and Development Policy
Part IX: Destination Management: The Key to Maintaining a Sustainable Competitive Advantage
9.1: The Process of Destination Management
9.2: Marketing (Promotion?)
9.3: Identification of Strategic Markets for the Destination
9.4: Measuring Destination Awareness and Image
9.5: The Monitoring of Destination Awareness and Image
9.6: Assessing Destination Brand Effectiveness
9.7: Developing Logos, Themes, and Advertising Support
9.8: Managing the Quality of Visitor Service and the Visitor Experience
9.9: Management Implications of Adapting a Quality of Experience Framework
9.10: Managing Information/Research (I/R)
9.11: Managing Inward I/R Flows
9.12: Managing Outward I/R Flows
9.13: Human Resource Development
9.14: Visitor Services and Visitor Management
9.15: Services and the Experience Economy
9.16: Systems for Visitor Management
9.17: Stewardship - Taking Care of the Tourism Resource Base
9.18: Mechanisms to Deal with Crises
9.19: Organizational Systems
9.20: Destination Stakeholders
9.21: Crisis Management Scenarios
Part X: Qualifying and Amplifying Determinants: Parameters Which Define Destination Potential
10.1: Destination Location: Blessing or Curse?
10.2: Destination Safety: Security of Threat?
10.3: Destination Cost Levels: Reality or Perception?
10.4: Destination Interdependencies: Synergy or Substitute?
10.5: Destination Image: Perceptions of People and Place
10.6: Carrying Capacity: Hard and Soft Constraints to Growth
Part XI: The Destination Audit: Putting the Model to Work
11.1: The Philosophy of the Audit Concept
11.2: The Nature of a Destination Audit
11.3: Preparing for a Destination Audit
11.4: Implementing the Audit
11.5: Destination Diagnostics
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Review quote

"An important and welcome contribution to the literature of tourism studies. Highly recommended". S A Schulman, Choice "This book is an articulate and valuable contribution to the tourism literature... It is likely to become a standard reference for many years to come." Geoffrey Wall, Tourism Recreation Research"
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About Geoffrey Crouch

G. I. Crouch is at La Trobe University, Australia.
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