Communication Theories

Communication Theories : Perspectives, Processes, and Contexts

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"Communication Theories" is designed to provide students with a current and comprehensive discussion of influential theories in communication. While it emphasizes theories developed by communication scholars, the book also includes theories developed outside the field that have strongly influenced the work of communication scholars. The main goals of this text are to provide students with a complete understanding of the strengths and weaknesses of communication theories; help students see where these theories fit in the grand scheme of social inquiry; and help students learn more generally about how to evaluate and critique theories at a more sophisticated level of understanding.
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Product details

  • Hardback | 341 pages
  • 185.4 x 236.2 x 20.3mm | 703.08g
  • Mayfield Publishing Co ,U.S.
  • United States
  • English, Multiple languages
  • 0767405005
  • 9780767405003

Table of contents

CONTENTS PART I. PERSPECTIVES ON COMMUNICATION THEORY 1. Conceptual Foundations: What Is Communication? Defining Communication Moving Beyond Definitions 2. Philosophical Foundations: What Is Theory? The Nature of Theory Metaheoretical Considerations Theory in the Communication Discipline 3. Post-Positivist Approaches on Theory Development Philosophical Roots: Positivism Post-Positivism in Social Research Today Post-Positivism in Communication Research 4. Interpretive Approaches on Theory Development Historical Background Foundational Theoretical Positions Interpretive Theory in Communication Structure and Function of Interpretive Theory Summary 5. Critical Approaches on Theory Development Historical Roots of Critical Theory Contemporary Critical Theory Critical Approaches in Communication Summary PART II. THEORIES OF COMMUNICATION PROCESSES 6. Theories of Symbolic Organization Social Scientific Approaches to Symbolic Organization Humanistic Approaches to Symbolic Organization Comparison and Commentary 7. Theories of Message Production Constructivist Theory Action Assembly Theory Planning and Goals Comparison and Commentary 8. Theories of Message Processing Three Classic Models of Persuasion Elaboration Likelihood Model Inoculation Theory Problematic Integration Theory Comparison and Commentary 9. Theories of Discourse and Interaction Speech Art Theory Coordinated Management of Meaning Theory Communication Accomodation Theory Expectancy Violation and Interaction Adaptation Theories Comparison and Commentary 10. Theories of Communication in Developing Relationships Social Penetration Theory Uncertainty Reduction Theory Comparison and Commentary 11. Theories of Communication in Developed Relationships Relational Systems Theory: The Palo Alto Group Theories of Relational Dialectics Comparison and Commentary PART III. THEORIES OF COMMUNICATION CONTEXTS 12. Theories of Organizational Communication Weick's Theory of Organizing Structuration Theory The Text and Conversation of Organzing Unobtrusive and Concertive Control Theory Comparison and Commentary 13. Theories of Small Group Communication Formative Research in Group Interaction Functional Theory Structural Approaches Symbolic Convergence Theory Comparison and Commentary 14. Theories of Media Processing and Effects The Development of Media Effects Research Social Cognitive Theory Uses and Gratifications Theory Media Systems Dependency Theory Theories of the Media and Emotion Comparison and Commentary 15. Theories of Media and Society Agenda Setting Theory Spiral of Silence Theory Cultivation Theory Comparison and Commentary 16. Theories of Culture and Communication Speech Codes Theory Theories of Face and Culture Theories of Co-Cultural Groups Comparison and Commentary
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49 ratings
3.83 out of 5 stars
5 39% (19)
4 22% (11)
3 27% (13)
2 8% (4)
1 4% (2)
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