City Cinderella

City Cinderella : The Life and Times of Mercury Asset Management

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When the author was appointed chairman of Warburg Investment Management in 1979, he was told by his boss, the legendary Sir Siegmund Warburg, that his first task was to get rid of it. Fortunately no one wanted it. By the mid-80s, it began to grow rapidly and, renamed Mercury Asset Management, it gathered astonishing momentum in the rest of that decade. By the mid-90s, MAM was the largest UK fund manager, responsible for 5 per cent of all investment UK equities. Under author Pert Stormonth Darling's leadership, it became the largest and most successful investment fund in British financial history. "City Cinderella" is a book about changing times in the city of London, about risk and innovation, and a great British success story.
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Product details

  • Paperback | 256 pages
  • 156 x 228 x 24mm | 458.14g
  • Texere Publishing
  • Florence, United States
  • English
  • New edition
  • New edition
  • b&w photographs
  • 1587990350
  • 9781587990359

Table of contents

Part I Old Warbugs 1. A visitor to Canada 2. A phantom offer 3. The investment department chieftains 4. The bus queue recruits 5. The observer from outer space 6. Not a subscriber to Playboy 7. Night club in the city 8. An unpleasan lunch 9. Some wall street tycoons 10. Heroes and rogues 11. The best kept secret 12. Ping pong and poker 13. 'Get rid of it' Part II New Mercury 14. Stirrings of independence 15. Project mercury 16. Enter Saul Steinberg 17. His lordship's telephone 18. Serious money? 19. Mercury rising 20. North america 21. Some name-dropping at Salomon brothers 22. Mercury antiques 23. Havens for a retired chairman 24. Twenty-fifth anniversary 25. The Morgan Stanley affair 26. Whatever happened to Warburgs? 27. Prince Charming
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Review quote

Jonathan Davis, The Independent A highly readable memoir of the City's more recent past. Max Davidson, Daily Telegraph City Cinderella paints a fascinating portrait of the Square Mile in a period of transition... the best of the book is in its deft sketches of people. Charles Ellis, author of "Winning the Loser's game" A great business adventure story - wonderfully told and beautifully written. Ian Kerr, Euroweek " is a brilliant read..." Colin Leach, Times Literary Supplement "...enlivened by agreeable (occasionally risqui) anecdotes and lively, sometimes sharp, pen portraits..."
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About Peter Stormonth Darling

Peter Stormonth Darling was chairman of Mercury Asset Management from 1979 to 1992. Before that, he fought as an infrantry officer in the Korean War, studied law at Oxford and emigrated to Canada, where he joined a small financial business in Toronto which had been set up by Siegmund Warburg, founder of Warburgs, the merchant bank. After six years in Canada, he returned to the UK to join Warburgs, where he later became vice-chairman. He lives in London and is an investment consultant, sitting on a number of boards and committees in England, Scotland and the United States and Canada, including the investment committee of the United Nations pension fund.
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