Cambridge International AS and A Level Business Studies Revision Guide
5%
off

Cambridge International AS and A Level Business Studies Revision Guide

4.1 (46 ratings by Goodreads)
By (author)  , By (author) 

Free delivery worldwide

Available. Dispatched from the UK in 1 business day
When will my order arrive?

Description

Cambridge International AS and A Level Business Studies Revision Guide has been designed to help students prepare for Cambridge International AS and A Level Business Studies (9707) examinations. Written in an easy-to-follow style, the book helps in reinforcing students' understanding and provides guidance on revision.show more

Product details

  • 12-17
  • Paperback | 247 pages
  • 210 x 270 x 14mm | 539.99g
  • CAMBRIDGE UNIVERSITY PRESS
  • Cambridge, United Kingdom
  • English
  • 110760477X
  • 9781107604773
  • 121,811

Table of contents

1. Enterprise; 2. Business structure; 3. Size of business; 4. Business objectives; 5. Stakeholders in a business; 6. External influences on business activity; 7. Economic influences on business activity; 8. Management and leadership; 9. Motivation; 10. Human resource management; 11. Further human resource management; 12. Organisation structure; 13. Business communication; 14. What is marketing?; 15. Market research; 16. Marketing mix - product and price; 17. Marketing mix - promotion and place; 18. Marketing planning; 19. Globalisation and international marketing; 20. The nature of operations; 21. Operations planning; 22. Inventory management; 23. Capacity utilisation; 24. Lean production and quality management; 25. Project management; 26. Business finance; 27. Forecasting cash flows; 28. Costs; 29. Accounting fundamentals; 30. Budgets; 31. Contents of published accounts; 32. Analysis of published accounts; 33. Investment appraisal; 34. What is strategic management?; 35. Strategic analysis; 36. Strategic choice; 37. Strategic implementation; 38. Past examination papers; Index.show more

Rating details

46 ratings
4.1 out of 5 stars
5 54% (25)
4 24% (11)
3 7% (3)
2 9% (4)
1 7% (3)
Book ratings by Goodreads
Goodreads is the world's largest site for readers with over 50 million reviews. We're featuring millions of their reader ratings on our book pages to help you find your new favourite book. Close X