CIM Strategic Marketing in Practice 2005: paper 12

CIM Strategic Marketing in Practice 2005: paper 12 : Study Text

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Description

Features include the CIM syllabus, scene-setting chapter introductions, Key Concepts, Action Programmes and real-life examples. BPP liaises closely with examiners to ensure complete syllabus coverage.show more

Product details

  • Paperback | 470 pages
  • 206 x 292mm
  • Bpp Professional Education
  • London, United Kingdom
  • Revised edition
  • 0751723908
  • 9780751723908