The Business Policy Game

The Business Policy Game : Player's Manual

  • Paperback
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Description

Providing a realistic simulated business experience, this game requires readers to develop a set of objectives and strategy to guide their operation of the simulated firms, then actually implement the strategy in a simulated environment. Readers will implement the strategy by making tactical decisions in finance, management and marketing.show more

Product details

  • Paperback | 272 pages
  • 208.28 x 276.86 x 12.7mm | 544.31g
  • Pearson Education Limited
  • Prentice-Hall
  • Harlow, United Kingdom
  • Revised
  • 3rd Revised edition
  • 013099359X
  • 9780130993595