The Business Policy Game : Player's Manual
Providing a realistic simulated business experience, this game requires readers to develop a set of objectives and strategy to guide their operation of the simulated firms, then actually implement the strategy in a simulated environment. Readers will implement the strategy by making tactical decisions in finance, management and marketing.
- Paperback | 272 pages
- 208.28 x 276.86 x 12.7mm | 544.31g
- 01 Oct 1990
- Pearson Education Limited
- Harlow, United Kingdom
- 3rd Revised edition