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Business Model Generation : A Handbook for Visionaries, Game Changers, and Challengers
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Description
Business Model Generation features practical innovation techniques used today by leading consultants and companies worldwide, including 3M, Ericsson, Capgemini, Deloitte, and others. Designed for doers, it is for those ready to abandon outmoded thinking and embrace new models of value creation: for executives, consultants, entrepreneurs, and leaders of all organizations. If you're ready to change the rules, you belong to "the business model generation!"
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Product details
- Paperback | 288 pages
- 192 x 250 x 19mm | 722g
- 20 Aug 2010
- John Wiley & Sons Inc
- New York, United States
- English
- 1. Auflage
- illustrations
- 0470876417
- 9780470876411
- 59,410
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Back cover copy
CHANGE THE WAY YOU THINK ABOUT BUSINESS MODELS Business Model Generation will teach you powerful and practical innovation techniques used today by leading companies worldwide. You will learn how to systematically understand, design, and implement a new business model -- or analyze and renovate an old one.
CO-CREATED BY 470 STRATEGY PRACTITIONERS Business Model Generation practices what it preaches. Coauthored by 470 Business Model Canvas practitioners from forty-five countries, the book was financed and produced independently of the traditional publishing industry. It features a tightly integrated, visual, lie-flat design that enables immediate hands-on use.
DESIGNED FOR DOERS Business Model Generation is for those ready to abandon outmoded thinking and embrace new, innovative models of value creation: executives, consultants, entrepreneurs -- and leaders of all organizations.
Disruptive new business models are emblematic of our generation. Yet they remain poorly understood, even as they transform competitive landscapes across industries.
Business Model Generation offers you powerful, simple, tested tools for understanding, designing, reworking, and implementing business models.
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Table of contents
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Review Text
'... this handbook is likely to prove an excellent help for evaluating business models'. (Anatello.com, July 2011).
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Review quote
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About Alexander Osterwalder
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