Business and Its Environment

Business and Its Environment

3.32 (37 ratings by Goodreads)
  • Hardback
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Description

Focusing on the intersection of market and non-market environments as an integrative framework, this major new text provides a managerial perspective on the important field of business and its environment, covering political, legal, and regulatory dimensions as well as increasingly important international and ethical issues. Emphasis is on the formulation of strategies for firms addressing issues in their environment.show more

Product details

  • Hardback | 720 pages
  • 205.74 x 254 x 35.56mm | 1,587.57g
  • Pearson Education Limited
  • Prentice-Hall
  • Harlow, United Kingdom
  • references
  • 013092511X
  • 9780130925114

Table of contents

Part 1 Nonmarket issues and activity: the subject of business and its environment; the nonmarket environment and issue lifey cycle; the news media and nonmarket issues; private collective action. Part 2 Nonmarket strategies and political insitutions: theory and institutions; political analysis for business; formulating political strategies; implementing political strategies. Part 3 Governments and markets: antitrust; regulation; product safety - liability and regulation; environmental protetection. Part 4 International business and nonmarket issues: the political economy of Japan; business-government interactions in Japan; the European community; international trade policy - economics and politics; US trade policy, politics and negotiations. Part 5 Ethics and responsibility: corporate social responsibility; ethical systems; ethical issues in the employment relationship; ethical issues in international business; references.show more

Rating details

37 ratings
3.32 out of 5 stars
5 27% (10)
4 16% (6)
3 32% (12)
2 11% (4)
1 14% (5)
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