Building a Business Plan 2003 6.0

Building a Business Plan 2003 6.0

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Description

Step by step lessons with actual case studies prepare students to write a business plan. Upon completion of all the cumulative lessons, each student will have created a polished and professional business plan, whether he or she chooses to do so by hand or with Palo Alto's Business Plan Pro Software. Teaching Notes appear on this text's website.show more

Product details

  • Paperback | 55 pages
  • 208.28 x 269.24 x 7.62mm | 113.4g
  • Pearson Education (US)
  • Prentice Hall
  • Upper Saddle River, United States
  • English
  • 2nd edition
  • 0131008005
  • 9780131008007

Table of contents

1. The Business Plan: Introduction, Sample Case and General Outline. 2. Case Study: The Witches Brew: A New Business Venture; The Approval Process: Will You Be Allowed To Do What You Want To Do? 3. Case Study: The Witches Brew, A New Business Venture: Market Analysis and Strategy Implementation: Will There Be Enough Demand To Generate the Desired Level of Sales and Profits? 4. Case Study: The College Corner Store: Do the Financial Projections Support the Proposed Venture? 5. Case Study: Pacific Coast Forest Products; A Company in Need of Organization and Structure. 6. Case Study: Spectacular Video and Entertainment Center; Location, Layout, and Operations Management. 7. Case Study: The Metropolitan Real Estate Cooperative; Independent Brokers in Need of Administrative Support. 8. The Professional Presentation.show more