Dr. Taylor was raised on a beef cattle ranch in southern Idaho. He was involved in managing this seedstock, commercial cow-calf and backgrounding operation. He also managed Colorado State University's seedstock herd that is used in teaching, research, and extension activities. Dr. Taylor received his BS and MS degrees at Utah State University and a PhD from Oklahoma State University. He taught courses in beef production and a graduate-level course in beef cattle management decisions. His research focused on beef cattle management systems. His consulting activities in the U.S. and foreign countries involved all phases of the beef production system. Dr. Taylor received teaching awards from Iowa State University and Colorado State University, in addition to several regional and national teaching awards. He also received the Distinguished Teaching Award from the American Society of Animal Science recognizing his ability to organize and present materials to students. Many of his concepts for effective teaching are included in this book. Dr. Field was raised on a Colorado cow-calf and seedstock enterprise. He was involved in the management of the family business after completing his BS degree. He received his BS, MS and PhD from Colorado State University. Dr. Field teaches courses in introductory animal science, beef production, management decisions, and family ranching. He serves as the director of the Beef Industry Leadership Program and conducts beef cattle management research. He works with beef cattle producers and organizations in the U.S. and internationally. Dr. Field has received teaching awards from USDA, NACTA, ASAS, and Colorado State University.