The Art of the Global Gateway

The Art of the Global Gateway : Strategies for Successful Multilingual Navigation

4.67 (3 ratings on Goodreads)
By (author) 

Free delivery worldwide

Available. Dispatched from the UK in 4 business days
When will my order arrive?

Description

Think Beyond "Select Language." Web globalization opens your web site to the world; it also opens you up to new challenges, like directing users to their localized content. The Art of the Global Gateway is your guide to the best practices in multilingual navigation. You'll learn from the global gateways used by companies such as GE, IKEA, and Facebook. You'll also learn how to apply global gateway concepts to mobile apps and social media. Who this book is for This book is for web designers, copywriters, marketers, localization vendors, project managers, and developers. In other words, this book is for those who create web sites and applications and those who take them global. Increase traffic to your country web sites This book will help you direct more web users to local content, resulting in increased traffic, leads, and sales. Whether your company offers 5 localized web sites or 100, this book will provide the information you need.show more

Product details

  • Paperback | 194 pages
  • 176 x 252 x 16mm | 340.19g
  • Byte Level Research
  • United States
  • English
  • , black & white illustrations
  • 0979647533
  • 9780979647536
  • 2,111,674
Book ratings on Goodreads
Goodreads is the world's largest site for readers with over 50 million reviews. We're featuring millions of their reader ratings on our book pages to help you find your new favourite book. Close X