Animation, The Business

Animation, The Business : Mechanical and Architectural Visualization

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For advanced beginner courses in Computer Animation/Illustration, Career Development.Unique in approach, this book focuses on the business of animation-rather than on the technical aspects of specific software operation-i.e., it fills the gap between "how to blow up planets" and how to make animation profitable in the industrial/commercial/educational sectors. Using a hands-on real-job project format, the book engages students from start to finish on several comprehensive, multidimensional projects-taking them beyond simple button-pushing sequences to a broad view of how the project phases fit together and should be handled efficiently and professionally for maximum business impact. Focusing on an efficient how-to process, it addresses both the technical how-to of each type of job using 3D Studio MAX, AND the broader picture of finding work, selling it, managing it, delivering it, collecting payment, following-up for repeat sales, record keeping, and back-up and storage.
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Product details

  • Paperback | 408 pages
  • 205.74 x 274.32 x 15.24mm | 408.23g
  • Pearson
  • United States
  • English
  • 0130851124
  • 9780130851123

Table of contents

JOB 1: THE FLYING LOGO. 1. Getting the Job. 2. Presenting Your Bid. 3. Creating the Animation for the Flying Logo. 4. Materials and Lighting. 5. Delivery and Follow-Up. 6. Start Now to Prepare for the Next Job. JOB 2: THE MECHANICAL DEVICE. 7. Preparation. 8. Creating the Parts. 9. Creating the Animation for the Mechanical Device. JOB 3: THE ARCHITECTURAL FLY-AROUND. 10. Making the Sale to Architects. 11. Building the Model. 12. People. 13. Letting the Artist Loose. 14. Creating the Animation for the Architectural Fly-Around. 15. Delivery and Follow-Up. APPENDIXES. A. Vector vs. Raster Graphics. B. The Pantone Color Set. C. AutoCAD Basics. D. Export AutoCAD to MAX. Glossary. Index.
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