Air Transportation

Air Transportation : A Management Perspective

3.56 (39 ratings by Goodreads)
  • Hardback
By (author) 

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This volume provides an overview of the transportation industry with an emphasis on management and economic issues. It also describes wide-ranging changes caused by deregulation.
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Product details

  • Hardback | 575 pages
  • 185.42 x 236.22 x 30.48mm | 1,088.62g
  • Cengage Learning, Inc
  • Wadsworth Publishing Co Inc
  • Belmont, CA, United States
  • Revised
  • 2nd Revised edition
  • 0534100325
  • 9780534100322

Table of contents

Aviation: an overview. Historical perspective. Air transportation: regulators and associations. The general aviation industry. The airline industry. Economic characteristics of the airlines. Airline management and organization. Forecasting methods. Airline passenger marketing. Airline pricing, demand, and output determination. Principles of airline scheduling. Principles of airline advertising. Fleet planning: the aircraft-selection process. Airline labour relations. Airline financing. International aviation.
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Rating details

39 ratings
3.56 out of 5 stars
5 23% (9)
4 31% (12)
3 31% (12)
2 10% (4)
1 5% (2)
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