Media Focus: Advertising (Paperback)

Media Focus: Advertising (Paperback)

  • Paperback
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An examination of advertising: how it is organized, the way its producers and institutions work, what pressures and market forces rule it and the technology underlying it. It should be useful to students of media studies, English, social studies and media production and more

Product details

  • 12-17
  • Paperback | 32 pages
  • Capstone Global Library Ltd
  • Heinemann Library
  • Oxford, United Kingdom
  • colour illustrations facsimiles (chiefly colour)
  • 0431082154
  • 9780431082158