Media Focus: Advertising (Paperback)

Media Focus: Advertising (Paperback)

  • Paperback
By (author) 

List price: US$9.06

Currently unavailable

Add to wishlist

AbeBooks may have this title (opens in new window).

Try AbeBooks

Description

An examination of advertising: how it is organized, the way its producers and institutions work, what pressures and market forces rule it and the technology underlying it. It should be useful to students of media studies, English, social studies and media production and communication.show more

Product details

  • 12-17
  • Paperback | 32 pages
  • Capstone Global Library Ltd
  • Heinemann Library
  • Oxford, United Kingdom
  • colour illustrations facsimiles (chiefly colour)
  • 0431082154
  • 9780431082158