Advertising on Trial

Advertising on Trial : Consumer Activism and Corporate Public Relations in the 1930s

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Description

The dynamic relationship between Depression-era consumer rights groups and advertisersshow more

Product details

  • Hardback | 312 pages
  • 154 x 232 x 26mm | 639.58g
  • University of Illinois Press
  • Baltimore, United States
  • English
  • 0252030591
  • 9780252030598

Review quote

"By examining the records of leading consumer movement groups and advertising associations, as well as key business journals like "Printers' Ink" and "Advertising Age, "[Stole] skillfully depicts an intense battle over the responsibilities of advertising in American society, waged both in the halls of Congress and the court of public opinion. . . . An important contribution to the study of American consumerism."--"American Historical Review" "show more

About Inger L. Stole

Inger L. Stole is an assistant professor in the Institute of Communications Research at the University of Illinois, Urbana-Champaign. She has contributed to Television: Critical Concepts in Media and Cultural Studies, Vol. 1, edited by Toby Miller, and other books and journals.show more