Advertising Campaign Design

Advertising Campaign Design : Just the Essentials

4 (2 ratings by Goodreads)
By (author) 

Free delivery worldwide

Available. Dispatched from the UK in 2 business days
When will my order arrive?

Description

The author's step-by-step approach to campaign design dissects the creative process necessary to design a successful integrated marketing communications campaign one topic at a time, creating an invaluable research tool that students and professors alike will refer to time and time again.
show more

Product details

  • Paperback | 247 pages
  • 152.4 x 226.06 x 17.78mm | 340.19g
  • Taylor & Francis Inc
  • M.E. Sharpe
  • Armonk, United States
  • English
  • New
  • 0765625539
  • 9780765625533
  • 2,229,887

Rating details

2 ratings
4 out of 5 stars
5 0% (0)
4 100% (2)
3 0% (0)
2 0% (0)
1 0% (0)
Book ratings by Goodreads
Goodreads is the world's largest site for readers with over 50 million reviews. We're featuring millions of their reader ratings on our book pages to help you find your new favourite book. Close X