The 22 Immutable Laws of Branding

The 22 Immutable Laws of Branding : How to Build a Product or Service into a Wolrd-Class Brand

3.93 (2,866 ratings by Goodreads)
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Description

A best-selling business expert presents a comprehensive guide to building a product into a recognized and respected brand and offers quick and readable insights into a major business concern. Tour.
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Product details

  • Hardback | 182 pages
  • 146.05 x 222.25 x 19.05mm | 320g
  • HarperBusiness
  • New York, United States
  • English
  • Illustrations, unspecified
  • 0887309372
  • 9780887309373

Rating details

2,866 ratings
3.93 out of 5 stars
5 34% (972)
4 35% (1,007)
3 23% (658)
2 6% (170)
1 2% (59)
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