1950s American Fashion

1950s American Fashion

3.39 (23 ratings by Goodreads)
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Description

The 1950s was the first decade when American fashion became truly American. The United States had always relied on Europe for its style leads, but during World War II, when necessity became the mother of invention, the country had to find its own way. American designers looked to what American women needed and found new inspirations for American fashion design. Sportswear became a strength, but not at the expense of elegance. Easy-wear materials were adapted for producing more formal clothes, and versatile separates and adaptable dress and jacket suits became hallmarks of American style. This book follows the American fashion industry from New York's 7th Avenue to the beaches of California in search of the clothes that defined 1950s American fashion.show more

Product details

  • Paperback | 64 pages
  • 147.32 x 205.74 x 5.08mm | 181.44g
  • Bloomsbury Publishing PLC
  • Shire Publications
  • London, United Kingdom
  • English
  • 80 col
  • 0747811644
  • 9780747811640
  • 588,137

About Jonathan Walford

Jonathan Walford is the artistic director of and was the founding curator for the Bata Shoe Museum in Toronto and the Fashion History Museum in Cambridge, Ontario. His books include Forties Fashion and Shoes A-Z. As a curator and a collector, Mr. Walford owns about 700 pairs of shoes dating from the 17th century to the present, with a focus on women's shoes from the 1920s to the 1970s.show more

Table of contents

Origins of the American Fashion Industry The American Look -High Fashion Designers and Manufacturers of High Fashion Off the Rack -From Seventh Avenue to Hollywood Designers and Manufacturers of Everyday Fashions Tops and Bottoms -Americna Hats and Shoes Further Reading Indexshow more

Rating details

23 ratings
3.39 out of 5 stars
5 22% (5)
4 26% (6)
3 26% (6)
2 22% (5)
1 4% (1)
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