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    Plate to Pixel: Digital Food Photography & Styling (Paperback) By (author) Helene Dujardin

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    DescriptionTips and techniques for making food look good-before it tastes good! Food photography is on the rise, with the millions of food bloggers around the word as well as foodies who document their meals or small business owners who are interested in cutting costs by styling and photographing their own menu items, and this book should serve as your first course in food photography. Discover how the food stylist exercises unique techniques to make the food look attractive in the finished product. You'll get a taste of the visual know-how that is required to translate the perceptions of taste, aroma, and appeal into a stunning, lavish finished photograph. * Takes you through the art and techniques of appetizing food photography for everyone from foodies to food bloggers to small business owners looking to photograph their food themselves * Whets your appetite with delicious advice on food styling, lighting, arrangement, and more * Author is a successful food blogger who has become a well-known resource for fellow bloggers who are struggling with capturing appetizing images of their creations So, have the cheese say, "Cheese!" with this invaluable resource on appetizing food photography.


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  • Full bibliographic data for Plate to Pixel

    Title
    Plate to Pixel
    Subtitle
    Digital Food Photography & Styling
    Authors and contributors
    By (author) Helene Dujardin
    Physical properties
    Format: Paperback
    Number of pages: 288
    Width: 188 mm
    Height: 230 mm
    Thickness: 18 mm
    Weight: 739 g
    Language
    English
    ISBN
    ISBN 13: 9780470932131
    ISBN 10: 0470932139
    Classifications

    B&T Merchandise Category: GEN
    B&T Book Type: NF
    BIC E4L: PHO
    Nielsen BookScan Product Class 3: T1.4
    B&T Modifier: Region of Publication: 01
    B&T Modifier: Academic Level: 05
    BIC subject category V2: AJR
    B&T Modifier: Subject Development: 06
    BIC subject category V2: AJG
    LC subject heading:
    BIC subject category V2: UDP
    Warengruppen-Systematik des deutschen Buchhandels: 24240
    B&T Modifier: Text Format: 01
    B&T General Subject: 625
    Ingram Subject Code: AP
    BISAC V2.8: PHO023000
    B&T Approval Code: A06284000, A93654000
    LC subject heading:
    BISAC V2.8: PHO024000
    LC subject heading: , , ,
    DC22: 778.996413, 778.9/6413
    LC classification: TR656.5 .D85 2011
    Thema V1.0: AJT, AJTF
    Publisher
    John Wiley and Sons Ltd
    Imprint name
    John Wiley & Sons Ltd
    Publication date
    06 May 2011
    Publication City/Country
    Chichester
    Author Information
    Helene Dujardin is a professional food photographer and stylist. Her images grace the pages of numerous cookbooks and magazines, and as a former chef she also prepares the majority of the dishes she photographs. Her blog, Tartelette, (www.tarteletteblog.com) has earned high praise in the food blog community.
    Review quote
    '...shows us how to make food photos look delicious, exploring tips and techniques used by the pros.' (Digital Photography Enthusiast, July 2011). 'Honestly, and I don't say this lightly: if you buy one book on photography make it this one.' (Modern Country Style, Sept 2011) 'Helene Dujardin's guide to photographing food is a great practical read for budding photographers...this book is full of inspiring images that are sure to encourage you to get behind the lens.' (Digital Photographer, March 2012)
    Back cover copy
    Feast on these great recipes for mouthwatering food photosPictures have power. When you know how to make a dessert look so luscious that you gain two pounds just gazing at it, you have the power to tease taste buds from miles away. Whether you showcase the spectacular creations coming out of your own kitchen or aspire to a career in food photography, you'll devour the information in these pages.Photographing food is an art. Develop your food photography skills with these techniques.Discover how to use natural light to capture stunning imagesLearn how to work with your camera modes and settingsSee how to fine-tune exposureDiscover how to compose the most appetizing photoTell your story with lightAdd pizzazz with herbs, sauces, and easy styling techniquesLearn trade secrets for photographing items such as ice cream and stewsDevelop an after-capture workflow process to improve your food photos
    Table of contents
    About the Author. Introduction. Chapter One: Photography Basics. Light is Everything. Camera Schmamera. Know the Basics. Make Quality Decisions. Get the Look. Chapter Two: Camera Settings and Modes. Exposure. Aperture. Shutter Speed. ISO. Finding Balance. Metering. White Balance. Camera Modes. Auto Mode. Manual Mode. Aperture Priority. Shutter Priority. Chapter Three: Natural Light Photography. Hard Light vs Soft Light. Hard Light. Soft Light. Diffuse and Reflect. Diffusers. Reflectors. Options for Diffusing and Reflecting. Natural Light Sources. Outdoor Light. Window Light. Light As Story Teller. Finding Direction. Front Light. Back Light. Side Light. Chapter Four: Artifi cial Light Photography. Lighting Gear. Studio Kit. Lights. Umbrellas. Scrims. Equipment Setups. Studio Lights and Umbrellas. Diffuse with Scrims. Built-In-Camera Flash. Remote Flash. Remote Flash Settings. Not-So-Remote Flash. Radio Waves. Radio Triggers. Free Standing Light & Soft Boxes. Free Standing Lights & Bulbs. Soft Boxes. Chapter Five: Composition. Subject Placement. Off-Center. Centered. Rule of Thirds. Focus. Depth of Field. Perspective. Angle. Eye-Level. Overhead. Three Quarters. Chapter Six: Setting Up for Capture. Establish a Photography Work Area. Location. Accessibility. Plan the Shot. Explore your Recipe. Look at the Menu. Pick Garnishes. Create a Scene. Feature the Dish. Props. Backgrounds. Surfaces and Linens. Use Height and Color to Accentuate and Complement. Heights. Colors. Shooting Tethered. Chapter Seven: Styling. Herbs and Spices. Bread. Nuts. Fruits and Vegetables. Fruits. Vegetables. Sauces. The Main Dish. Fish and Meats. Stews, Stir Fries and Pasta. Burgers and Sandwiches. Breakfast Baked Goods. Desserts. Cakes. Pie. Ice Creams & Frozen Treats. Hot and Cold Beverages. Stemware. Hot Beverages. Cold Beverages. Garnishes. Helpful Tools. Tweezers. Cotton Swabs. Paper Towels. Paint Brushes. Water Spritzers. Squeeze Bottles. Drinking Straws. Chapter Eight: After Capture. Transfer. Cables. Card Readers. File . Edit. Photo-Editing Software. Corrections and Adjustments. Color Space. Effects. Store. Backup and Storage. Share. Email. File Sharing Programs. File Transfer Protocol. Dropbox. Printing. Copyright Considerations. Appendices. Appendix A: Glossary. Appendix B: Equipment. Appendix C: Resources. Index.