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    In Your Face: The Hidden History of Plastic Surgery and Why Looks Matter (Paperback) By (author) Bryan Mendelson

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    DescriptionWe humans have been modifying our faces for centuries - from medieval face-pulling competitions (often fatal) and criminal punishment in ancient India (rhinokopia), to post-war reconstructive surgery and contemporary cosmetic surgery. But what is it that compels us to go 'under the knife'? Is it simply the pursuit of beauty, or is it a deeper drive for survival? And why, with all our advances in medical science, does some plastic surgery look so bad? You can open any women's magazine and find at least one article showing some celebrity's cosmetic surgery gone wrong, often resulting in that familiar and laughable but tragic 'wind tunnel' face. The truth is that kind of look is not really plastic surgery at all - it's cosmetic surgery done by underqualified practitioners using outdated techniques. It shouldn't happen. This book shows you why and how. In the tradition of The brain that changes itself, Guns, germs and steel, Salt and Orchid fever, this lively exploration of the history and science of plastic surgery looks at 500 years of the face - what we do to it, what it means for us, and what the future holds.

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  • Full bibliographic data for In Your Face

    In Your Face
    The Hidden History of Plastic Surgery and Why Looks Matter
    Authors and contributors
    By (author) Bryan Mendelson
    Physical properties
    Format: Paperback
    Number of pages: 288
    Width: 160 mm
    Height: 233 mm
    Thickness: 18 mm
    Weight: 333 g
    ISBN 13: 9781742701233
    ISBN 10: 174270123X

    B&T Merchandise Category: GEN
    B&T Book Type: NF
    Ingram Subject Code: PI
    Nielsen BookScan Product Class 3: T8.7
    Warengruppen-Systematik des deutschen Buchhandels: 26960
    BIC E4L: SOC
    BIC subject category V2: PDX
    B&T Modifier: Region of Publication: 01
    B&T Modifier: Academic Level: 05
    BIC subject category V2: JFCA
    B&T Modifier: Subject Development: 01
    B&T General Subject: 510
    B&T Approval Code: S65204800
    BISAC V2.8: MED085030
    BIC subject category V2: MNP
    B&T Approval Code: A65090000
    Abridged Dewey: 617
    LC classification: RD
    BISAC V2.8: MED039000
    DC23: 617.0592
    Illustrations note
    Black and white photographs
    Imprint name
    Publication date
    30 December 2014
    Publication City/Country
    South Yarra
    Author Information
    Dr Bryan Mendelson is one of the world's leading plastic surgeons. He trained at the Mayo Clinic and runs the Centre for Facial Plastic Surgery in Melbourne. He is internationally renowned for his expertise in facial anatomy, and is immediate past president of the International Society of Aesthetic Plastic Surgery.