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    Willpower: Rediscovering the Greatest Human Strength (Hardback) By (author) Francis Eppes Eminent Scholar and Professor of Psychology Roy F Baumeister, By (author) John Tierney

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    DescriptionOne of the world's most esteemed and influential psychologists, Roy F. Baumeister, teams with "New York Times" science writer John Tierney to reveal the secrets of self-control and how to master it. In "Willpower," the pioneering researcher Roy F. Baumeister collaborates with renowned "New York Times" science writer John Tierney to revolutionize our understanding of the most coveted human virtue: self-control.In what became one of the most cited papers in social science literature, Baumeister discovered that willpower actually operates like a muscle: it can be strengthened with practice and fatigued by overuse. Willpower is fueled by glucose, and it can be bolstered simply by replenishing the brain's store of fuel. That's why eating and sleeping- and especially failing to do either of those-have such dramatic effects on self-control (and why dieters have such a hard time resisting temptation).Baumeister's latest research shows that we typically spend four hours every day resisting temptation. No wonder people around the world rank a lack of self-control as their biggest weakness. "Willpower" looks to the lives of entrepreneurs, parents, entertainers, and artists-including David Blaine, Eric Clapton, and others-who have flourished by improving their self-control.The lessons from their stories and psychologists' experiments can help anyone. You learn not only how to build willpower but also how to conserve it for crucial moments by setting the right goals and using the best new techniques for monitoring your progress. Once you master these techniques and establish the right habits, willpower gets easier: you'll need less conscious mental energy to avoid temptation. That's neither magic nor empty self-help sloganeering, but rather a solid path to a better life.Combining the best of modern social science with practical wisdom, Baumeister and Tierney here share the definitive compendium of modern lessons in willpower. As our society has moved away from the virtues of thrift and self-denial, it often feels helpless because we face more temptations than ever. But we also have more knowledge and better tools for taking control of our lives. However we define happiness-a close- knit family, a satisfying career, financial security-we won't reach it without mastering self-control.


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  • Full bibliographic data for Willpower

    Title
    Willpower
    Subtitle
    Rediscovering the Greatest Human Strength
    Authors and contributors
    By (author) Francis Eppes Eminent Scholar and Professor of Psychology Roy F Baumeister, By (author) John Tierney
    Physical properties
    Format: Hardback
    Number of pages: 304
    Width: 157 mm
    Height: 236 mm
    Thickness: 28 mm
    Weight: 544 g
    Language
    English
    ISBN
    ISBN 13: 9781594203077
    ISBN 10: 1594203075
    Classifications

    BIC E4L: PSY
    Nielsen BookScan Product Class 3: T17.9
    B&T Merchandise Category: GEN
    B&T Book Type: NF
    B&T Modifier: Region of Publication: 01
    B&T Modifier: Academic Level: 05
    Warengruppen-Systematik des deutschen Buchhandels: 14810
    LC subject heading:
    B&T General Subject: 670
    Ingram Subject Code: HE
    Libri: I-HE
    B&T Modifier: Subject Development: 30
    BISAC V2.8: PSY009000
    DC22: 153.8
    DC21: 153.8
    B&T Approval Code: A67480000
    BIC subject category V2: VSPM
    B&T Approval Code: A37384000
    LC subject heading: ,
    BISAC V2.8: SEL031000, SEL021000
    LC subject heading:
    LC classification: BF632 .B292 2011
    LC subject heading:
    Edition statement
    New ed.
    Publisher
    Penguin Putnam Inc
    Imprint name
    Penguin Putnam Inc
    Publication date
    01 September 2011
    Publication City/Country
    New York, NY
    Author Information
    Roy F. Baumeister directs the social psychology program at Florida State University. He has written for more than 450 scientific publications and consistently ranks among the world's most frequently cited psychologists. This is his twenty-eighth book. John Tierney writes the "Findings" science column for the "New York Times." His writing has won awards from the American Association for the Advancement of Science and the American Institute of Physics. This is his third book.
    Review quote
    "Deep and provocative analysis of people's battle with temptation and masterful insights into understanding willpower: why we have it, why we don't, and how to build it. A terrific read."--Ravi Dhar, Yale School of Management, Director of Center for Customer Insights