Whatever You Think, Think the Opposite

Whatever You Think, Think the Opposite

Book rating: 05 Paperback

By (author) Paul Arden

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  • Publisher: PORTFOLIO
  • Format: Paperback | 142 pages
  • Dimensions: 119mm x 175mm x 15mm | 181g
  • Publication date: 1 April 2006
  • Publication City/Country: New York, NY
  • ISBN 10: 1591841216
  • ISBN 13: 9781591841210
  • Sales rank: 27,622

Product description

Illustrated throughout, 'Whatever You Think Think The Opposite' looks at life the wrong way in a bid to explain the benefits of making wrong decisions.

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Customer reviews

By Daniel 31 Oct 2010 5

I think these books appeal to all people involved in advertising, marketing or simply needing inspiration. This is my favourite Paul Arden book. It has the typical stylish design with cheeky lingo and great advice offered in a quick read and straight forward manner. keep this one on your desk when stuck on a problem and a solution will present it self. This book offers you a little hit of inspiration.