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    What the Dog Saw: And Other Adventures (Hardback) By (author) Malcolm Gladwell

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    DescriptionWhat is the difference between choking and panicking? Why are there dozens of varieties of mustard-but only one variety of ketchup? What do football players teach us about how to hire teachers? What does hair dye tell us about the history of the 20th century? In the past decade, Malcolm Gladwell has written three books that have radically changed how we understand our world and ourselves: " The Tipping Point"; "Blink"; and "Outliers." Now, in "What the Dog Saw," he brings together, for the first time, the best of his writing from "The""New Yorker" over the same period. Here is the bittersweet tale of the inventor of the birth control pill, and the dazzling inventions of the pasta sauce pioneer Howard Moscowitz. Gladwell sits with Ron Popeil, the king of the American kitchen, as he sells rotisserie ovens, and divines the secrets of Cesar Millan, the "dog whisperer" who can calm savage animals with the touch of his hand. He explores intelligence tests and ethnic profiling and "hindsight bias" and why it was that everyone in Silicon Valley once tripped over themselves to hire the same college graduate. "Good writing," Gladwell says in his preface, "does not succeed or fail on the strength of its ability to persuade. It succeeds or fails on the strength of its ability to engage you, to make you think, to give you a glimpse into someone else's head." "What the Dog Saw "is yet another example of the buoyant spirit and unflagging curiosity that have made Malcolm Gladwell our most brilliant investigator of the hidden extraordinary.


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  • Full bibliographic data for What the Dog Saw

    Title
    What the Dog Saw
    Subtitle
    And Other Adventures
    Authors and contributors
    By (author) Malcolm Gladwell
    Physical properties
    Format: Hardback
    Number of pages: 410
    Width: 146 mm
    Height: 210 mm
    Thickness: 38 mm
    Weight: 530 g
    Language
    English
    ISBN
    ISBN 13: 9780316075848
    ISBN 10: 0316075841
    Classifications

    B&T Merchandise Category: GEN
    B&T Book Type: NF
    Nielsen BookScan Product Class 3: T3.4
    BIC E4L: LIT
    BIC subject category V2: DNF
    B&T Modifier: Region of Publication: 01
    B&T Modifier: Academic Level: 05
    B&T Modifier: Geographic Designator: 01
    Ingram Subject Code: LC
    Libri: I-LC
    B&T Modifier: Subject Development: 94
    BISAC V2.8: LAN008000
    B&T General Subject: 500
    B&T Modifier: Text Format: 02
    DC22: 814.6
    B&T Modifier: Continuations: 10
    LC subject heading:
    Warengruppen-Systematik des deutschen Buchhandels: 15350
    B&T Approval Code: A27194400
    BISAC V2.8: LCO010000
    LC subject heading:
    DC22: 814/.6
    BIC subject category V2: CBWJ
    DC21: 814.6
    B&T Approval Code: A26454500
    LC subject heading:
    LC classification: PN4874.G398 A25 2009
    Thema V1.0: DNL, DNP, KNT
    Edition
    1
    Publisher
    Little Brown and Company
    Imprint name
    Little Brown and Company
    Publication date
    03 November 2009
    Publication City/Country
    London
    Author Information
    Malcolm Gladwell is a staff writer for The New Yorker. He was formerly a business and science reporter at the Washington Post.
    Review quote
    "In "What the Dog Saw", Malcolm Gladwell leads the reader on delightful side excursions, shows with insightful conversation how one path interweaves with another, and suggests meaning-he is, in short, an interpretative naturalist of American culture." Alice Evans, "The Oregonian""