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    Web Style Guide: Basic Design Principles for Creating Web Sites (Web Style Guide: Basic Design Principles for Creating Web Sites) (Paperback) By (author) Patrick J. Lynch, By (author) Sarah Horton, Foreword by Peter Morville

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    DescriptionConsistently praised in earlier editions as the best volume on classic elements of web site design, "Web Style Guide", now in its Third Edition, continues its tradition of emphasis on fundamentals. Focusing on the needs of web site designers in corporations, government, nonprofit organizations, and academic institutions, the book explains established design principles and how they apply in web design projects in which information design, interface design, and efficient search and navigation are of primary concern.The features new in this edition include: a full chapter devoted to Universal Usability; guidelines and techniques for creating universally usable designs; a full chapter on Information Architecture and how best to promote its robust development; information on Search Engine Optimization and the designs that improve it; techniques for using Cascading Style Sheets for layouts and typographic design; and, 185 illustrations, all in full colour.


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  • Full bibliographic data for Web Style Guide

    Title
    Web Style Guide
    Subtitle
    Basic Design Principles for Creating Web Sites
    Authors and contributors
    By (author) Patrick J. Lynch, By (author) Sarah Horton, Foreword by Peter Morville
    Physical properties
    Format: Paperback
    Number of pages: 320
    Width: 178 mm
    Height: 229 mm
    Thickness: 18 mm
    Weight: 499 g
    Language
    English
    ISBN
    ISBN 13: 9780300137378
    ISBN 10: 0300137370
    Classifications

    BIC E4L: COM
    Nielsen BookScan Product Class 3: S10.2
    B&T Book Type: NF
    B&T Modifier: Region of Publication: 01
    B&T Modifier: Academic Level: 05
    LC subject heading:
    B&T Modifier: Subject Development: 06
    LC subject heading: ,
    Warengruppen-Systematik des deutschen Buchhandels: 26370
    BIC subject category V2: UGB
    Ingram Subject Code: XB
    Libri: I-XB
    DC22: 006.7
    B&T Merchandise Category: UP
    BISAC V2.8: COM034000
    B&T General Subject: 235
    LC subject heading:
    B&T Approval Code: A93906426
    BISAC V2.8: COM060130
    LC classification: TK5105.888 .L96 2008
    Thema V1.0: UG, UGB
    Edition
    3, Revised
    Edition statement
    3rd Revised edition
    Illustrations note
    185 colour illustrations
    Publisher
    Yale University Press
    Imprint name
    Yale University Press
    Publication date
    15 January 2009
    Publication City/Country
    New Haven
    Author Information
    Patrick J. Lynch is director, Special Technology Projects, Office of the Director, Information Technology Services, Yale University. Sarah Horton is director of web strategy, design and infrastructure, Dartmouth College.
    Review quote
    ." . . It condenses common sense about what Web masters should think about before writing their first HTML tag. . . . [Lynch and Horton's] concision and practicality seem sturdy enough to keep abreast of the Web's velocity of change."--Gilbert Taylor, "Booklist"--Gilbert Taylor "Booklist "