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    V is for Vulnerable: Life Outside the Comfort Zone: An ABC for Grownups (Hardback) By (author) Seth Godin

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    Description"V is for Vulnerable" by Seth Godin is a full-color ABC book for grown-ups, with a powerful message about doing great work. "V is for Vulnerable" looks and feels like a classic picture book. But it's not for kids, it's for hardworking adults. It highlights twenty-six of Seth Godin's principles about treating your work as a form of art, with illustrations by acclaimed cartoonist Hugh MacLeod. A sample: A is for Anxiety, which is experiencing failure in advance. Tell yourself enough vivid stories about the worst possible outcome and you'll soon come to believe them. Worry is not preparation, and anxiety doesn't make you better. F is for Feedback, which can be either a crutch or a weapon. Use it to make your work smaller, safer, and more likely to please everyone (and fail in the long run). Or use it as a lever to further push you to embrace what you fear and what you're capable of. This is unlike any previous Godin book and makes a great gift, both for loyal fans and those who've never read him before. Seth Godin is the author of thirteen international bestsellers that have changed the way people think about marketing, the ways ideas spread, leadership and change including "Permission Marketing", "Purple Cow", "All Marketers are Liars", The "Dip" and "Tribes". He is the CEO and a very popular lecturer. His blog, is the most influential business blog in the world, and consistently one of the 100 most popular blogs on any subject.


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  • Full bibliographic data for V is for Vulnerable

    Title
    V is for Vulnerable
    Subtitle
    Life Outside the Comfort Zone: An ABC for Grownups
    Authors and contributors
    By (author) Seth Godin
    Physical properties
    Format: Hardback
    Number of pages: 48
    Width: 129 mm
    Height: 198 mm
    ISBN
    ISBN 13: 9780670923045
    ISBN 10: 0670923044
    Classifications

    Nielsen BookScan Product Class 3: T17.1
    BIC E4L: ADV
    BIC subject category V2: VSC
    BISAC V2.8: SEL009000, BUS043000, BUS046000
    DC23: 650.1
    Publisher
    Penguin Putnam Inc
    Imprint name
    PORTFOLIO
    Publication date
    27 December 2012
    Publication City/Country
    New York
    Author Information
    Seth Godin is the author of thirteen international bestsellers that have changed the way people think about marketing, the ways ideas spread, leadership and change including Permission Marketing, Purple Cow, All Marketers are Liars, The Dip and Tribes. He is the CEO of Squidoo.com and a very popular lecturer. His blog, www.sethgodin.typepad.com, is the most influential business blog in the world, and consistently one of the 100 most popular blogs on any subject.