Tourism:Principles and Practice with Companion Website and GradeTracker Student Access Card

Tourism:Principles and Practice with Companion Website and GradeTracker Student Access Card : Principles and Practice

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Description

Tourism: Principles and Practice, 4/e plus Companion Website with Gradetracker Student Access Card: Tourism 4th Edition: Principles and Practice, 4/e

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Product details

  • Mixed media product | 704 pages
  • 194 x 264 x 24mm | 1,437.88g
  • Pearson Education Limited
  • FINANCIAL TIMES PRENTICE HALL
  • Harlow, United Kingdom
  • English
  • Revised
  • 4th Revised edition
  • 1408200090
  • 9781408200094
  • 260,524

Table of contents

Guided tour Case matrix Authors and contributors Preface Publisher's acknowledgements Abbreviations An Introduction to Tourism Part 1 Tourism Demand 1 Managing Tourism Demand 2 Tourism Consumer Behaviour 3 Measuring Demand for Tourism 4 Tourism Demand Determinants and Forecasting Part 2 The Tourism Destination 5 The Economic Impact of Tourism 6 The Environmental Impact of Tourism 7 The Socio-cultural Impact of Tourism 8 Sustainable Tourism 9 Tourism and Development Planning 10 Tourism under Crises Part 3 The Tourism Sector 11 Attractions 12 Accommodation 13 Intermediaries 14 Transportation 15 Public Sector and Policy 16 Destinations Part 4 Marketing for Tourism 17 Managing Marketing for Tourism 18 Marketing Planning 19 Marketing Mix Applications 20 Information Technology in Tourism Part 5 Tourism Futures 21 The Future of Tourism Glossary Index

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