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    Successful SEO and Search Marketing in a Week: Teach Yourself (Teach Yourself) (Paperback) By (author) Nick Smith

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    DescriptionSunday: Understand the functions of the major search engines and what SEO and Search Marketing are and what they do Monday: Learn about your competition and target audience, and organize your website's structure Tuesday: Discover the importance of keywords, and how to generate your keyword list and find the best low-cost research tools Wednesday: Learn how to make changes to the pages on your site to increase the chance of ranking Thursday: Ensure all of your links are found and indexed by search engines and generate backlinks Friday: Monitor and manage your progress through tools such as Analytics, Webmaster and shortened URLs Saturday: Increase your online presence with search marketing


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    Title
    Successful SEO and Search Marketing in a Week: Teach Yourself
    Authors and contributors
    By (author) Nick Smith
    Physical properties
    Format: Paperback
    Number of pages: 128
    Width: 128 mm
    Height: 198 mm
    Thickness: 16 mm
    Weight: 140 g
    Language
    English
    ISBN
    ISBN 13: 9781444185942
    ISBN 10: 1444185942
    Classifications

    Nielsen BookScan Product Class 3: T17.1
    B&T Merchandise Category: GEN
    B&T Book Type: NF
    BIC E4L: ADV
    BIC subject category V2: VSC
    B&T Modifier: Region of Publication: 01
    BIC subject category V2: KJS
    LC subject heading:
    BIC subject category V2: KJE
    LC classification: HF
    B&T General Subject: 180
    Ingram Subject Code: BE
    B&T Modifier: Continuations: 02
    DC22: 025.04
    B&T Approval Code: A48500300
    Abridged Dewey: 658
    B&T Modifier: Academic Level: 03
    BISAC V2.8: BUS043000, BUS012000
    Warengruppen-Systematik des deutschen Buchhandels: 17860
    BISAC V2.8: BUS090010, BUS058000
    B&T Approval Code: A93663643
    BISAC V2.8: BUS090000, SEL027000, BUS043060
    B&T Approval Code: A93661548
    LC subject heading:
    BISAC V2.8: COM030000
    LC subject heading: ,
    BISAC V2.8: COM060120, COM087000
    DC23: 658.872
    Thema V1.0: KJS, VSC, KJE, UKS, UNH
    Publisher
    Hodder & Stoughton General Division
    Imprint name
    Teach Yourself Books
    Publication date
    21 August 2013
    Publication City/Country
    London
    Author Information
    Nick Smith is Managing Director of Closeup Media. He is an expert in online marketing, who has helped hundreds of large and small companies achieve their goals.
    Table of contents
    Sunday: Introduction to search engines, SEO and search marketing Monday: Preparing your site for search engines Tuesday: Keyword research Wednesday: On-page optimization Thursday: Off-page optimization Friday: Monitoring and managing your progress Saturday: Scaling up with search marketing