Strategic Management: Concepts and Cases with MyManagementLab Access Code Card

Strategic Management: Concepts and Cases with MyManagementLab Access Code Card

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Description

This edition of David's Strategic Management has been specially adapted for students of the Arab world looking to gain a regional perspective on David's model of strategic management. Every chapter of this edition has been tailored to integrate Arab business examples and Arab cultural insights, alongside case studies from international companies. With brand new data and analysis gathered from throughout the Arab region, this text book is essential reading for any student seeking to better understand the unique features of management in the Arab world.

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Product details

  • Mixed media product
  • 208 x 274 x 24mm | 1,379.98g
  • Pearson Education Limited
  • Harlow, United Kingdom
  • English
  • 1408289636
  • 9781408289631

Table of contents

Brief contents Case Information Matrix xvi Case Description Matrix xvii Foreword xix Preface xx Acknowledgments xxiii Part 1 Overview of Strategic Management 1 Chapter 1 The Nature of Strategic Management 2 COHESION CASE: SABIC 32 Part 2 Strategy Formulation 51 Chapter 2 The Business Vision and Mission 52 Chapter 3 The External Assessment 76 Chapter 4 The Internal Assessment 114 Chapter 5 Competing in the Global Marketplace 140 Chapter 6 Strategies in Action 168 Chapter 7 Strategy Analysis and Choice 212 Part 3 Strategy Implementation 251 Chapter 8 Implementing Strategies: Management and Operations Issues 252 Chapter 9 Implementing Strategies: Marketing, Finance/Accounting, R&D, and MIS Issues 290 Chapter 10 Leadership and Culture 324 Part 4 Strategy Evaluation 347 Chapter 11 Strategy Review, Evaluation, and Control 348 Part 5 Strategic-Management Case Analysis 375 Chapter 12 How to Prepare and Present a Case Analysis 376 English-Arabic Glossary 388 Index 396

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