Rome Inc: The Rise and Fall of the First Multinational Corporation

Rome Inc: The Rise and Fall of the First Multinational Corporation

Paperback Enterprise

By (author) Stanley Bing

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  • Publisher: WW Norton & Co
  • Format: Paperback | 224 pages
  • Dimensions: 135mm x 198mm x 15mm | 181g
  • Publication date: 16 March 2007
  • Publication City/Country: New York
  • ISBN 10: 0393329453
  • ISBN 13: 9780393329452
  • Edition statement: Reprint
  • Sales rank: 590,334

Product description

A family business prospers through a series of brutal consolidations and rational growth. Then senseless internal conflicts lead to a long line of demented CEOs, monumental expansion, and foolish diversification-at a high cost in shattered lives. In the end, a series of reverse takeovers leaves the once-proud but now overextended and corrupt parent company at the mercy of less-civilized operations that previously cringed at the grandeur of the corporate brand. Enron? WorldCom? Try Rome, whose rise and fall carry a moral that lingers to this day for the managers, employees, and students of any global enterprise. Stanley Bing-whose satirical business books are as savagely funny as they are insightful-mingles business parable and cautionary tale into an ingenious, often hilarious new telling of the story of the Roman Empire.

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Author information

Stanley Bing is the author of four humorous and eminently useful books on business, most recently the best-selling Sun-Tzu Was a Sissy, and two novels. He lives in New York City and works for a gigantic multinational conglomerate.

Review quote

"Wildly entertaining."