Book details
  • Professional Practices in Graphic Design See large image

    Professional Practices in Graphic Design (Paperback) Edited by Tad Crawford

    Free worldwide shipping

    $17.97 - Save $11.98 40% off - RRP $29.95 Free shipping worldwide (to United States and
    all these other countries)     Usually dispatched within 48 hours     Add to basket | Add to wishlist |

    Short Description for Professional Practices in Graphic DesignAIGA Professional Practices in Graphic Design is a comprehensive guide to every aspect of the graphic design business, from designer relationships with clients, employees, and suppliers to management issues, marketing strategies, rights, and ethical standards. It covers negotiation principles, setting fees, contracts, structuring the design firm, audits, insurance basics, studio safety, marketing ...
    Full description

Other books

Other people who viewed this bought
Showing items 1 to 10 of 10

 

Full description | Reviews | Bibliographic data

Full description for Professional Practices in Graphic Design

  • AIGA Professional Practices in Graphic Design is a comprehensive guide to every aspect of the graphic design business, from designer relationships with clients, employees, and suppliers to management issues, marketing strategies, rights, and ethical standards. It covers negotiation principles, setting fees, contracts, structuring the design firm, audits, insurance basics, studio safety, marketing on the World Wide Web, copyright and licensing, trademark infringement, and business ethics. Short and long versions of the AIGA Standard Form of Agreement are included for easy reference, and a complete resources section highlights selected publications and organizations for graphic designers.