Play to Your Strengths: Focus on What You Do Best and Success Will Follow (Hardback)
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DescriptionDonald Clifton and Paula Nelson draw on more than 40 years of research with leading companies to arrive at their "do what you do best" strategy, which involves finding out what you do well and doing more of it, and finding out what you don't do well and discontinuing it. The authors realized that most people are encouraged to work on their weaknesses, not their strengths, and that this can reduce the strengths and lead to a negative self-concept. The book urges businesses and managers to change their approach and focus on strengths, using the approach to manage people, increase productivity and identify corporate strategy.
- Published: 29 April 1993
- Format: Hardback 192 pages
- ISBN 13: 9780749912246 ISBN 10: 0749912243
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