• The PR Masterclass: How to Develop a Public Relations Strategy That Works See large image

    The PR Masterclass: How to Develop a Public Relations Strategy That Works (Hardback) By (author) Alex Singleton

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    DescriptionWritten by former staff journalist turned PR trainer/consultant Alex Singleton, The PR Masterclass distills the secrets of effective PR and shows how to put in place a practical, reliable and successful media strategy for your product, business or activity. This useful guide is aimed at PR professionals as well as small business owners and entreprenuers implementing a PR strategy for the first time.


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    Gold dust5

    Justin Walker I bought this on Kindle but it is so useful that I've ordered the hardback version as well. I have worked in PR for five years, but love this this book. It is crammed full of useful information and I have already started implementing ideas generated from reading it. by Justin Walker

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