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    Open Business Models: How to Thrive in the New Innovation Landscape (Hardback) By (author) Henry Chesbrough

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    DescriptionIn his landmark book Open Innovation, Henry Chesbrough demonstrated that because useful knowledge is no longer concentrated in a few large organizations, business leaders must adopt a new, "open" model of innovation. Using this model, companies look outside their boundaries for ideas and intellectual property (IP) they can bring in, as well as license their unutilized home-grown IP to other organizations. In Open Business Models, Chesbrough takes readers to the next step--explaining how to make money in an open innovation landscape. He provides a diagnostic instrument enabling you to assess your company's current business model, and explains how to overcome common barriers to creating a more open model. He also offers compelling examples of companies that have developed such models--including Procter & Gamble, IBM, and Air Products. In addition, Chesbrough introduces a new set of players--"innovation intermediaries"--who facilitate companies' access to external technologies. He explores the impact of stronger IP protection on intermediate markets for innovation, and profiles firms (such as Intellectual Ventures and Qualcomm) that center their business model on innovation and IP. This vital resource provides a much-needed road map to connect innovation with IP management, so companies can create and capture value from ideas and technologies--wherever in the world they are found.

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    Open Business Models
    How to Thrive in the New Innovation Landscape
    Authors and contributors
    By (author) Henry Chesbrough
    Physical properties
    Format: Hardback
    Number of pages: 272
    Width: 165 mm
    Height: 244 mm
    Thickness: 27 mm
    Weight: 559 g
    ISBN 13: 9781422104279
    ISBN 10: 1422104273

    BIC E4L: BUS
    B&T Merchandise Category: GEN
    B&T Book Type: NF
    BIC subject category V2: KJM
    Nielsen BookScan Product Class 3: S4.1
    B&T Modifier: Region of Publication: 01
    B&T Modifier: Subject Development: 10
    B&T General Subject: 180
    Warengruppen-Systematik des deutschen Buchhandels: 17850
    Ingram Subject Code: BE
    DC22: 658.4
    Libri: I-BE
    BISAC V2.8: BUS019000, BUS063000
    B&T Modifier: Academic Level: 02
    LC subject heading:
    B&T Approval Code: A48404234
    DC22: 658.4/063
    BISAC V2.8: BUS062000
    DC22: 658.4063
    B&T Approval Code: A80200000, A48404238
    LC subject heading:
    BISAC V2.8: BUS041000, TEC027000
    LC subject heading: ,
    LC classification: HD45 .C468 2006
    Thema V1.0: KJM, KCS
    Harvard Business Review Press
    Imprint name
    Harvard Business Review Press
    Publication date
    30 December 2006
    Publication City/Country
    Boston, MA
    Author Information
    Henry Chesbrough is Adjunct Professor at the Haas School of Business at the University of California at Berkeley, and Executive Director of the Center for Open Innovation at the Institute of Management, Innovation, and Organization (also at Haas).