A New Brand You - Workbook - V5.1.5.2014

A New Brand You - Workbook - V5.1.5.2014

Paperback

By (author) Kelley Gerwig, By (author) Mel Epstein, By (author) Gail Johnson

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  • Publisher: Lulu.com
  • Format: Paperback | 70 pages
  • Dimensions: 208mm x 272mm x 5mm | 204g
  • Publication date: 12 May 2014
  • ISBN 10: 1304931102
  • ISBN 13: 9781304931108
  • Illustrations note: black & white illustrations

Product description

Professional Branding is a career basic for anyone, at any age, in any workplace. It prepares you to best respond to the all-important interview question: "Tell me about yourself?" The correctly defined Professional Brand makes certain you know, understand and communicate exactly who you are and your value to an organization---by emphasizing what makes you uniquely qualified and professionally memorable. Fortified by this knowledge and its resulting distinct competitive advantages, you will be equipped to achieve your professional goals.

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