Motivating Humans

Motivating Humans : Goals, Emotions and Personal Agency Beliefs

By (author) Martin Eugene Ford


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This volume provides a precise and comprehensive description of human motivation. Drawing on psychology, education and management, Ford integrates classic and contemporary motivation theory into a unified framework - Motivational Systems Theory - from which he derives 17 principles for motivating people. The book provides concrete examples throughout and includes a chapter on practical applications such as: promoting social responsibility in young people; increasing motivation for learning and school achievement; increasing work productivity and job satisfaction; and helping people lead emotionally healthy lives.

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  • Paperback | 314 pages
  • 148 x 226 x 24mm | 521.63g
  • 24 Nov 1992
  • SAGE Publications Inc
  • Thousand Oaks
  • English
  • 1, black & white illustrations
  • 0803945299
  • 9780803945296
  • 402,401

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