Methods in Behavioral Research
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Methods in Behavioral Research

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Description

Methods in Behavioral Research has achieved its market-leading position with its concise and strategic approach to methodological decision making. Combining helpful pedagogy and rich examples, Cozby's eleventh edition again incorporates learning objectives, illustrative graphics, and activities to increase student involvement. Highlights of the new edition include a broader introduction of different research techniques in Chapter 4, extensive revision of the "validity of measurements" section, and updated structural equations models.

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Product details

  • Paperback | 432 pages
  • 185.42 x 228.6 x 17.78mm | 566.99g
  • McGraw-Hill Education - Europe
  • McGraw Hill Higher Education
  • London, United States
  • English
  • Revised
  • 11th Revised edition
  • 0078035155
  • 9780078035159
  • 99,302

Table of contents

1. Scientific Understanding of Behavior Uses of Research Methods The Scientific Approach Goals of Science Basic and Applied Research Study Terms Review Questions Activity Questions Answers 2. Where to Start Hypotheses and Predictions? Who We Study: A Note on Terminology Source of Ideas Library Research anatomy of a Research Article Study Terms Review Questions Activity Questions 3. Ethical Research milgram's Obedience Experiment The Belmont Report>/h4> Assessment of Risks and Benefits Informed Consent The Importance of Debriefing Alternatives to Deception Justice and the Selection of Participants Researcher Commitments Federal Regulations and the Institutional Review Board APA Ethics Code Research with Human Participants Ethics and Animal Research Risks and Benefits Revisited Misrepresentation: Fraud and Plagiarism Ethical Issues: Illustrative Article Study Terms Review Questions Activity Questions Answers 4. Studying Behavior Validity: An Introduction Variables Operational Definitions of Variables Relationships Between Variables Nonexperimental Versus Experimental Methods Independent and Dependent Variables Internal Validity: Inferring Causality External Validity Choosing a Method Evaluating Research: Summary of the Three Validities Studying Behavior: Illustrative Article Study Terms Review Questions Activity Questions Answers

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About Scott Bates

Paul C. Cozby is Professor of Psychology at California State University, Fullerton, and Northcentral University. Dr. Cozby was an undergraduate at the University of California, Riverside, and received his Ph.D. in psychology from the University of Minnesota. He is a fellow of the American Psychological Association, member of the Association for Psychological Science, and has served as officer of the Society for Computers in Psychology. He is Executive Officer of the Western Psychological Association. He is the author of Using Computers in the Behavioral Sciences and co-editor with Daniel Perlman of Social Psychology. Scott C. Bates is a Professor of Psychology, Associate Dean of the School of Graduate Studies, and Associate Vice President for Research at Utah State University. He earned a B.S. in Psychology from Whitman College, an M.S. in Psychology from Western Washington University, and a Ph.D. in social psychology from Colorado State University. His research interests and experiences are varied. He has conducted research in areas as wide-ranging as adolescent problem behavior and problem-behavior prevention, teaching and learning in higher education, and the psychology consequences of growing and tending plants in outer space.

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