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    Mastering Fashion Buying and Merchandising Management (Palgrave Master Series) (Paperback) By (author) Tim Jackson, By (author) David Shaw

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    DescriptionThe first academic textbook covering European retail fashion buying and merchandising. It provides a unique insight into best practice across the fashion industry. - Covering design, marketing, sourcing, negotiation, range planning, supply chain and stock management, it clearly integrates current operational practice with theory. - This, combined with a thorough explanation of careers, makes it a key text as it provides an important reference source for existing practitioners, as well as being vital for students, new entrants and those seeking a career change into buying and merchandising.


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  • Full bibliographic data for Mastering Fashion Buying and Merchandising Management

    Title
    Mastering Fashion Buying and Merchandising Management
    Authors and contributors
    By (author) Tim Jackson, By (author) David Shaw
    Physical properties
    Format: Paperback
    Number of pages: 224
    Width: 156 mm
    Height: 233 mm
    Thickness: 15 mm
    Weight: 350 g
    Language
    English
    ISBN
    ISBN 13: 9780333801659
    ISBN 10: 0333801652
    Classifications

    Nielsen BookScan Product Class 3: S4.6
    BIC E4L: BEA
    LC subject heading: , ,
    BIC subject category V2: KNSX, KNPR
    LC subject heading:
    Warengruppen-Systematik des deutschen Buchhandels: 17860
    BIC subject category V2: KJMV8, KJMV9
    BISAC V2.8: TEC040000
    DC21: 380.145687
    Thema V1.0: KNP, KNS, KJMV8, KJMV9
    Illustrations note
    glossary
    Publisher
    Palgrave MacMillan
    Imprint name
    Palgrave MacMillan
    Publication date
    16 November 2000
    Publication City/Country
    Basingstoke
    Author Information
    TIM JACKSON is Principal Lecturer at the London College of Fashion specialising in luxury brand management, fashion buying and marketing. Tim had previously worked in fashion retail management and buying for a number of UK brands including Burton, Jaeger, Dash and Harrods. He consults on fashion branding and writes as both a journalist and academic researcher on fashion business DAVID SHAW is one of the UK's leading fashion marketing & retailing academics and writers, working freelance with many international universities including the Institute Marangoni and The Dublin Institute of Technology. He has worked from shop floor to director level for many of the UK's largest fashion companies including Bhs, Debenhams, Top Shop and Burton They are authors of Mastering Fashion Marketing
    Table of contents
    Introduction Role of Buying and Garment Technologist Role of Merchandising Design Market Planning for Fashion Retailers Buying and Law Merchandise Planning Sourcing and Supply Chain Management Stock Management and Distribution Retail Formats and Visual Merchandising Future Trends in Modern Buying and Merchandising Glossary