The Little Black Book of Innovation: How it Works, How to Do it (Harvard Business School Press) (Hardback)
$21.29 - Save $3.71 14% off - RRP $25.00 Free shipping worldwide (to United States and
all these other countries) Usually dispatched within 48 hours | |Short Description for The Little Black Book of Innovation Innovation transforms companies and markets. It's the key to solving vexing social problems. And it makes or breaks professional careers. This title offers a fresh approach to demystifying innovation, drawing on stories from the author's research and field work with companies like Procter & Gamble to demystify innovation.
Full description- Publisher: Harvard Business School Press
- Published: 01 October 2012
- Format: Hardback 304 pages
- See: Full bibliographic data
- Categories: Finance & Accounting | Business Strategy | Business Innovation | Management & Management Techniques | Advice On Careers & Achieving Success
- ISBN 13: 9781422171721 ISBN 10: 1422171728
- Sales rank: 75,122
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Full description for The Little Black Book of Innovation
This title offers a fresh and accessible approach to demystifying innovation. Innovation may be the hottest discipline around today - in business circles and beyond. And for good reason. Innovation transforms companies and markets. It's the key to solving vexing social problems. And it makes or breaks professional careers. For all the enthusiasm the topic inspires, however, the practice of innovation remains stubbornly impenetrable. No longer. In "The Little Black Book of Innovation", long-time innovation expert Scott D. Anthony draws on stories from his research and field work with companies like Procter & Gamble to demystify innovation. In his trademark conversational and lively style, Anthony presents a simple definition of innovation, breaks down the essential differences between types of innovation, and illuminates innovation's vital role in organizational success and personal growth. This unique hybrid of professional memoir and business guidebook also provides a powerful 28-day programme for mastering innovation's key steps: Finding insight; Generating ideas; Building businesses; and, Strengthening innovation prowess in your workforce and organization. With its wealth of illustrative case studies and vignettes from a range of companies around the globe, this engaging and potent playbook is a must-read for anyone seeking to turn themselves or their companies into true innovation power-houses.
