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    The Lean Startup: How Constant Innovation Creates Radically Successful Businesses (Viking) (Paperback) By (author) Eric Ries

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    DescriptionMost new businesses fail. But most of those failures are preventable. "The Lean Startup" is a new approach to business that's being adopted around the world. It is changing the way companies are built and new products are launched. "The Lean Startup" is about learning what your customers really want. It's about testing your vision continuously, adapting and adjusting before it's too late. Now is the time to think Lean.


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  • Full bibliographic data for The Lean Startup

    Title
    The Lean Startup
    Subtitle
    How Constant Innovation Creates Radically Successful Businesses
    Authors and contributors
    By (author) Eric Ries
    Physical properties
    Format: Paperback
    Number of pages: 336
    Width: 152 mm
    Height: 232 mm
    Thickness: 28 mm
    Weight: 420 g
    Language
    English
    ISBN
    ISBN 13: 9780670921607
    ISBN 10: 0670921602
    Classifications

    BIC E4L: BUS
    Nielsen BookScan Product Class 3: S4.2
    BIC subject category V2: KJH, KJV
    Warengruppen-Systematik des deutschen Buchhandels: 17810
    Libri: ENGM8000
    DC22: 658.11
    BISAC V2.8: BUS048000
    Libri: EXIS4500, SELB2150
    BISAC V2.8: BUS025000
    Thema V1.0: KJH, KJV
    Edition statement
    Trade Paperback.
    Publisher
    Penguin Books Ltd
    Imprint name
    VIKING
    Publication date
    06 October 2011
    Publication City/Country
    London
    Author Information
    Eric Ries is an entrepreneur and author of the blog Startup Lessons Learned. He co-founded and served as CTO of IMVU, his third startup. He is a frequent speaker at business events, has advised a number of startups, large companies, and venture capital firms on business and product strategy, and is an entrepreneur-in-residence at Harvard Business School. He lives in San Francisco.
    Review quote
    Every so often a business book comes along that changes how we think about innovation and entrepreneurship. Eric Ries's The Lean Startup has the chops to join this exalted company. -- Philip Delves Broughton Financial Times Mandatory reading for entrepreneurs... loaded with fascinating stories and practical principles -- Dan Heath, coauthor of Switch and Made to Stick If you are an entrepreneur, read this book. If you are thinking about becoming an entrepreneur, read this book. If you are just curious about entrepreneurship, read this book. -- Randy Komisar, founding director of TiVo The Lean Startup will change the way we think about entrepreneurship -- Tom Eisenmann, Professor of Entrepreneurship, Harvard Business School Eric Ries has created a science where previously there was only art. A must-read for every serious entrepreneur - and every manager interested in innovation -- Marc Andreessen, cofounder of Andreessen Horowitz, Opsware, and Netscape I know of no better guide to improve the odds of a startup's success' -- Mitchell Kapor, Founder, Lotus Development Corp This book is the guided tour of the key innovative practices used inside Google, Toyota, and Facebook, that work in any business -- Scott Cook, Founder and Chairman, Intuit