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    Language Intelligence: Lessons on Persuasion from Jesus, Shakespeare, Lincoln, and Lady Gaga (Paperback) By (author) Joseph J Romm

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    DescriptionJoseph Romm, one of Rolling Stone magazine's top "100 Agents of Change," has focused his talents on helping us all to increase our Language Intelligence and to better understand the art of persuasion. Romm demonstrates that you don't have to be an expert to vastly improve your ability to communicate. He has pulled together the secrets of the greatest communicators in history to show how you can apply these tools to your writing, speaking, blogging - even your Tweeting. The book also looks at the language intelligence of President Obama and Governor Romney. Nothing could be more relevant in 2012 as Americans prepare to make vital choices in the upcoming elections. Language Intelligence not only will prepare you to be a much more memorable and persuasive communicator, it will also help you to understand the tricks of the trade used -- and misused -- by candidates on the stump. With a few easily digestible and memorable concepts, Language Intelligence also offers readers an indispensible roadmap for today's political and pop culture landscape. "For anyone who seeks to understand why Lady Gaga's music has become a global phenomena or how to avoid 'Etch-a-Sketch' moments, this book is for you," said Romm.


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  • Full bibliographic data for Language Intelligence

    Title
    Language Intelligence
    Subtitle
    Lessons on Persuasion from Jesus, Shakespeare, Lincoln, and Lady Gaga
    Authors and contributors
    By (author) Joseph J Romm
    Physical properties
    Format: Paperback
    Number of pages: 230
    Width: 133 mm
    Height: 203 mm
    Thickness: 12 mm
    Weight: 245 g
    Language
    English
    ISBN
    ISBN 13: 9781477452226
    ISBN 10: 1477452222
    Classifications

    B&T Book Type: NF
    BIC E4L: MED
    BIC subject category V2: GTC
    Nielsen BookScan Product Class 3: S3.5
    BIC subject category V2: JPHF
    Ingram Subject Code: LA
    B&T General Subject: 650
    B&T Merchandise Category: POD
    BISAC V2.8: LAN004000
    LC classification: JF
    BISAC V2.8: POL008000
    Abridged Dewey: 324
    Illustrations note
    black & white illustrations
    Publisher
    Createspace
    Imprint name
    Createspace
    Publication date
    11 July 2012