Japanese Schoolgirl Confidential: How Teenage Girls Made a Nation Cool

Japanese Schoolgirl Confidential: How Teenage Girls Made a Nation Cool


By (author) Brian Ashcraft, By (author) Shoko Ueda

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  • Publisher: Kodansha International Ltd
  • Format: Paperback | 192 pages
  • Dimensions: 134mm x 188mm x 14mm | 281g
  • Publication date: 1 August 2010
  • Publication City/Country: Tokyo
  • ISBN 10: 4770031157
  • ISBN 13: 9784770031150
  • Edition: 1
  • Sales rank: 100,991

Product description

"Japanese Schoolgirl Confidential", is a must for anyone curious about the girls that populate Japan's pop culture. For years schoolgirls have shown up in internationally popular anime such as "Sailor Moon", "The Melancholy of Haruhi Suzumiya", and "Blood: The Last Vampire". Films such as "Battle Royale" inspired Quentin Tarantino to include a fighting schoolgirl in Kill Bill, and recently Rinko Kikuchi received an Oscar nomination for her role as a schoolgirl the film Babel. There are schoolgirl characters in videogames such as "Street Fighter". And the "Japanese Schoolgirl Watch" column in "WIRED" magazine has long kept an eye on the trends emerging among these stylish teens. These days the Japanese schoolgirl has all but replaced the geisha-girl to become Japan's new female icon. But how and why has the Japanese schoolgirl become such an arbitrator of cool? Brian Ashcraft, the acclaimed author of "Arcade Mania!", and his sidekick Shoko Ueda, take the reader beyond the realm of everyday schoolgirls to discover the secrets behind this iconic creature. By talking to Japanese women including former and current J-pop idols, well known actresses, models, writers, and artists-along with film directors, historians and marketeers - the authors discover the history behind Japan's obsession with schoolgirls. Whether you want to know where the iconic sailor-style uniform came from, or how the Japanese schoolgirl became a brand that can be used to sell anything from kimchi to insurance, the answers are inside "Japanese Schoolgirl Confidential". You can find out why Japanese schoolgirls have become such a symbol of girl power, and why they are so very very cool!

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Author information

. The authors are Brian Ashcraft and Shoko Ueda, a husband and wife team based in Osaka. Brian is the author of Arcade Mania! and is Contributing Editor for WIRED magazine, where he regularly writes the Japanese Schoolgirl Watch column. He also contributes Kotaku one of the world's most read blogs, and has written for the design magazine Metropolis Magazine, Popular Science, Ready Made, Otaku USA, the British tech magazine T3, and the The Japan Times newspaper -- among other publications.Shoko has been research assistant for the Japanese Schoolgirl Watch column for Wired magazine, and draws on her own experiences as a former Japanese schoolgirl. This is her first book