Introducing Cultural and Media Studies: A Semiotic Approach

Introducing Cultural and Media Studies: A Semiotic Approach


By (author) Tony Thwaites, By (author) Etc., By (author) Lloyd Davis, By (author) Warwick Mules


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  • Publisher: Palgrave MacMillan
  • Format: Paperback | 252 pages
  • Dimensions: 163mm x 231mm x 15mm | 363g
  • Publication date: 6 September 2002
  • Publication City/Country: Basingstoke
  • ISBN 10: 0333972473
  • ISBN 13: 9780333972472
  • Illustrations note: bibliog , index
  • Sales rank: 30,879

Product description

This second edition of "Tools for Cultural Studies", has been revised and updated for a new generation of students taking introductory courses in cultural studies and cultural analysis at a tertiary level. Clear, applied and very easy to follow, it provides a solid grounding in the key terms and theories necessary for the study of popular culture and media texts. Without underestimating the complexity of the social, this text encourages a critical and inventive attitude to cultural theory and, through its practical step by step approach, is very confidence building. References and resources have been revised to include Web addresses, and examples are tailored to appeal to a broad international readership.

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Author information

TONY THWAITES teaches and writes on cultural studies and literary studies at the University of Queensland. His most recent book is a study of James Joyce, Joycean Temporalities: Debts, Promises and Countersignatures (University Press of Florida, 2001). LLOYD DAVIS is Reader in English at the University of Queensland. He is the author of a number of essays and books on literary studies. He is also one of the co-authors of Structures and Strategies: An Introduction to Academic Writing (Palgrave, 1996). WARWICK MULES teaches and reads in cultural studies and critical theory at Central Queensland University. He has numerous publications in the area of visuality and culture.

Review quote

'Focusing on visually mediated culture and linguistic discourses, and revealing all as sites of power / knowledge, interpellation and so on, this book will surely seize the imagination of new undergraduates. It will prove helpful to teachers, too, not least because it includes comprehensive exercises and further activities within each chapter. It could therefore constitute a complete course resource.' - Times Higher Education Supplement

Table of contents

Reading This Book Introduction: Tools for Cultural Studies Some Aspects of Signs Signs and Systems Interactions of Signs Texts and Textualities Genre and Intertextuality Narrative Discourse and Medium Ideology Systems and Strategies Other Directions Bibliography Index